July 26, 2025

EXPEREINCE 229 | Talking Margins, Maximization, and Adventure with Moses Horner, Founder and Owner of Horner Painting

In this episode, I was joined by Moses Horner, the Founder and Owner of Horner Painting, as he celebrates their 25 years in business!  Horner Painting is a market leader in both new construction and residential repaints, and Moses is also my landlord and a longtime LoCo Facilitator for a Builders chapter.  

We talked about Moses' special sauce in founding and growing the business, which for Moses has always been maximizing - continuous improvement and streamlining operations.  Moses emphasized the importance of operating with profit margins from day one and advises against expanding too quickly - in team size or overhead expenditures. He shares his journey in developing his skills, acknowledging the significance of his LoCo Think Tank membership in helping him develop both business acumen and leadership skills.  We also dug into his recent separation from a minority partner, and the challenge in both honoring a strong relationship - and knowing when it’s time for a change.  

We dove into Moses' family life, discussing his 31-year marriage to Sara, his pride in his children and their pursuits, and their shared love of travel.  Recent travels recounted included a surf trip to El Salvador and a harrowing motorcycle accident in Mongolia that turned into an opportunity to experience the region in a whole new way.  

Our conversation highlights the cultural and business experiences that come from fostering strong relationships, and the power of intentionality with family, community engagement, and the pursuit of a lasting legacy.  He’s a friend, a mentor, and a strong example of the power of peer advisory - so please enjoy, as I did, my conversation with Moses Horner.  

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Music By: A Brother's Fountain

Transcript
WEBVTT

00:00:00.050 --> 00:00:07.160
In this episode, I was joined by Moses Horner, the founder and owner of Horner Painting as he celebrates their 25 years in business.

00:00:08.060 --> 00:00:16.219
Horner Painting is a market leader in both new construction and residential repaints, and Moses is also my landlord and longtime local facilitator for a builders chapter.

00:00:17.434 --> 00:00:25.714
We talked about Moses' special sauce and founding and growing his business, which for Moses has always been maximizing continuous improvement and streamlining operations.

00:00:26.495 --> 00:00:34.625
Moses emphasized the importance of operating with profit margins from day one and advises against expanding too quickly in team size or overhead expenditures.

00:00:35.750 --> 00:00:44.210
He shares his journey in developing his skills, acknowledging the significance of his local think tank membership, and helping him develop both business acumen and leadership skills.

00:00:44.729 --> 00:00:52.530
And we also dug into his recent separation from a minority partner and the challenge in both honoring a strong relationship and knowing when it's time for a change.

00:00:53.774 --> 00:00:57.645
We dove into Moses' family life discussing his 31 year marriage to Sarah.

00:00:58.155 --> 00:01:01.634
His pride in his children and their pursuits and their shared love of travel.

00:01:02.594 --> 00:01:08.234
Recent travels recounted included a surf trip to El Salvador and a herring motorcycle accident in Mongolia.

00:01:08.655 --> 00:01:11.355
That turned into an opportunity to experience the region in a whole new way.

00:01:12.765 --> 00:01:19.515
Our conversation highlights the cultural and business experience that come from fostering strong relationships and the power of intentionality with family.

00:01:19.844 --> 00:01:22.694
Community engagement and the pursuit of a lasting legacy.

00:01:23.534 --> 00:01:27.105
He's a friend, a mentor, and a strong example of the power of peer advisory.

00:01:27.405 --> 00:01:31.034
So please enjoy as I did my conversation with Moses Horner, I.

00:02:08.352 --> 00:02:10.451
Welcome back to the Loco Experience Podcast.

00:02:10.451 --> 00:02:17.081
My guest today is Moses Horner, uh, the founder of Horner Painting, celebrating 25 years this year.

00:02:17.201 --> 00:02:17.472
Yeah.

00:02:17.592 --> 00:02:21.072
As well as my landlord at local Think Tank and the local experience.

00:02:21.132 --> 00:02:21.606
True, true.

00:02:21.611 --> 00:02:23.262
Longtime member facilitator.

00:02:23.322 --> 00:02:23.622
Yep.

00:02:23.801 --> 00:02:24.042
Yep.

00:02:24.611 --> 00:02:26.651
Hero to many husband of Sarah.

00:02:26.981 --> 00:02:27.372
True.

00:02:27.641 --> 00:02:29.741
And I struggled to remember your kids' names.

00:02:29.801 --> 00:02:30.762
Uh, Jake and Macy.

00:02:30.792 --> 00:02:31.931
Oh yeah, sorry.

00:02:31.931 --> 00:02:37.361
Son is 29 and my daughter is 27, so That's wild.

00:02:37.391 --> 00:02:37.572
Yeah.

00:02:37.602 --> 00:02:39.762
We've known each other for Empty Nest 10 years now.

00:02:39.912 --> 00:02:40.211
Yeah.

00:02:40.572 --> 00:02:40.842
Yeah.

00:02:41.021 --> 00:02:52.361
They were just kind of, I mean, they weren't small, but they weren't like out of the nest when Yeah, no, they were definitely a lot younger and Loco was just starting and I was just starting to get my business organized and yeah.

00:02:52.451 --> 00:02:55.241
Thinking about working on the business instead of in the business and.

00:02:55.507 --> 00:02:56.141
Here we are.

00:02:56.262 --> 00:02:59.051
And that was, I guess, 15 years in almost right?

00:02:59.051 --> 00:03:00.852
Or 14 years in or something before.

00:03:00.852 --> 00:03:01.512
Yeah, I guess so.

00:03:01.692 --> 00:03:01.931
Yeah.

00:03:01.961 --> 00:03:07.752
You kind of started to get more organized or how, what would you say were the biggest things that you've changed in Horner painting?

00:03:08.681 --> 00:03:14.412
I mean, it's always been a constant improvement, constant, like tweaks a little.

00:03:14.412 --> 00:03:16.481
Make it a little better, a little better, a little better every year.

00:03:17.051 --> 00:03:24.641
Um, we did, uh, strength Finder this year as a team, and ideation and maximizer were my top two.

00:03:24.641 --> 00:03:26.442
So I've got all these ideas Yep.

00:03:26.442 --> 00:03:27.611
About how to make things better.

00:03:27.611 --> 00:03:28.872
And it's not always, yeah.

00:03:29.227 --> 00:03:29.796
Some of'em aren't.

00:03:29.796 --> 00:03:29.877
Right.

00:03:29.877 --> 00:03:30.611
It's definitely a strength.

00:03:31.032 --> 00:03:31.211
Yeah.

00:03:31.301 --> 00:03:36.102
Uh, so that's, I think that's always been a natural part of Horner painting is how can we make it better?

00:03:36.162 --> 00:03:41.592
Is this the best, most efficient, um, uh, producing the best results?

00:03:41.921 --> 00:03:50.201
And a lot of that was in the field, uh, me learning how to paint, learning the best way to paint the best products, the best value, the best systems.

00:03:50.651 --> 00:03:52.961
And then at some point, uh.

00:03:54.026 --> 00:03:55.167
Honer painting was just too big.

00:03:55.167 --> 00:04:00.236
I couldn't stay in the field and continue to apply and charge for my hours, so to speak.

00:04:00.326 --> 00:04:00.627
Yeah, yeah.

00:04:00.806 --> 00:04:03.597
Um, I had to become a non-producing member.

00:04:03.896 --> 00:04:11.097
I would imagine with, especially with repaints, it's a very complex, um, thing like just even doing an estimate.

00:04:11.127 --> 00:04:12.657
'cause not every house is equal.

00:04:12.657 --> 00:04:16.677
You don't know how much you got, how much prep time, scraping, all these things.

00:04:16.677 --> 00:04:19.617
But if you don't bid efficiently, then you don't get business.

00:04:20.156 --> 00:04:20.516
Right.

00:04:20.516 --> 00:04:21.086
For sure.

00:04:21.476 --> 00:04:24.297
Um, we have a, we have a bidding system that, that works well.

00:04:24.687 --> 00:04:30.776
Um, and I think we're gonna revisit this season again, constantly tweaking and maximizing.

00:04:31.137 --> 00:04:34.766
We used to have a, a fix it list after our annual strategic planning.

00:04:34.766 --> 00:04:36.687
We now just call it an optimization list.

00:04:36.987 --> 00:04:38.456
We're not really fixing things anymore.

00:04:38.456 --> 00:04:38.516
Yeah.

00:04:38.516 --> 00:04:42.266
We're just making things more optimized or, or making them better.

00:04:42.266 --> 00:04:46.226
But yeah, it's a, there's, there's complexities to all of it.

00:04:46.226 --> 00:04:47.187
New construction.

00:04:47.547 --> 00:04:56.786
Uh, new construction side of the business, um, has its own nuances and the the repaint side of it has, uh, they're, they're very, they're very much two different animals.

00:04:56.846 --> 00:04:57.086
Yeah.

00:04:57.237 --> 00:04:58.257
Uh, but similar enough.

00:04:58.257 --> 00:04:59.786
Let's, uh, let's set the stage a little bit.

00:04:59.786 --> 00:05:02.726
What, what is Horner painting today in, in 2025?

00:05:03.237 --> 00:05:05.487
Um, you do, those are the two things.

00:05:05.487 --> 00:05:08.487
It's residential, repaints and new construction.

00:05:08.487 --> 00:05:09.072
Residential, yeah.

00:05:09.072 --> 00:05:09.596
Residential.

00:05:09.596 --> 00:05:10.706
Residential, new construction.

00:05:10.706 --> 00:05:16.646
Mostly, you know, anything from a remodel, semi-custom and, and you know, the big custom homes.

00:05:17.156 --> 00:05:21.627
Um, a lot of different builders that we have that are longstanding relationships.

00:05:21.956 --> 00:05:26.336
And in that world, you're not necessarily bidding against other people.

00:05:26.817 --> 00:05:28.377
They're plugging in your budget number.

00:05:28.377 --> 00:05:29.937
You have a trusted relationship.

00:05:29.997 --> 00:05:30.237
Yeah.

00:05:30.357 --> 00:05:32.547
Um, we have a, a great bidding system there.

00:05:32.547 --> 00:05:33.716
Most of it's off plans.

00:05:33.716 --> 00:05:36.627
You're bidding it before they've even dug the hole.

00:05:37.047 --> 00:05:38.216
Setting budget numbers.

00:05:38.757 --> 00:05:44.427
And then, uh, uh, Connor, uh, my director of new construction has pretty much owned that role.

00:05:44.427 --> 00:05:47.127
He's been there four years, maybe more, maybe.

00:05:48.026 --> 00:05:49.557
Yeah, he's four plus years.

00:05:49.916 --> 00:05:55.226
And, uh, over that time he was, you know, kind of the, the project manager for new construction.

00:05:55.557 --> 00:06:02.576
And then we started having him read the plans, look at the plans, do the takeoffs, fill in the spreadsheet, build the estimate.

00:06:03.026 --> 00:06:06.012
And then, uh, uh, last year he started doing the sales.

00:06:06.012 --> 00:06:12.476
If there were, we did start reaching out to new builders, um, and, and trying to win new accounts.

00:06:12.476 --> 00:06:14.036
And so he Right.

00:06:14.307 --> 00:06:16.107
Was doing, knowing that system Yeah.

00:06:16.166 --> 00:06:19.586
Upside down and inside out really allows him to represent, here's what we can do.

00:06:19.766 --> 00:06:20.036
Yep.

00:06:20.127 --> 00:06:21.326
He's director of new construction.

00:06:21.326 --> 00:06:22.826
He owns that role.

00:06:22.826 --> 00:06:26.187
He, uh, even, I mean, even hires and fires.

00:06:26.651 --> 00:06:27.732
Um, oh, really?

00:06:27.791 --> 00:06:38.112
Without you even, you don't, no, I mean, we would talk about it, uh, both in the hiring of a new subcontractor or bringing on, or hiring of a new, uh, in-house painting team member.

00:06:38.471 --> 00:06:45.161
Uh, but, uh, uh, yeah, he's, he's the director of new construction and, and I don't have to really worry about that.

00:06:45.161 --> 00:06:54.791
We have a weekly meeting where we, you know, go over KPIs, uh, year to date sales and, uh, gross profit, uh, material usage, uh, cost of labor, that type of thing.

00:06:55.182 --> 00:07:01.721
Um, and as well as trying to project what we have coming up based on how many estimates or how many sales we've had.

00:07:01.841 --> 00:07:02.021
Yeah.

00:07:02.172 --> 00:07:05.137
So we check in for sure, but he, he's, I'm not, I don't have to get him the day to day.

00:07:05.137 --> 00:07:05.617
He all very good.

00:07:05.742 --> 00:07:05.831
Yeah.

00:07:05.831 --> 00:07:07.122
I don't have to get in the day-to-day too much.

00:07:07.122 --> 00:07:07.841
He's got that.

00:07:07.857 --> 00:07:11.682
And how, like you said, there's sub subcontractors and there's in-house employees mm-hmm.

00:07:11.922 --> 00:07:12.672
In that division.

00:07:12.791 --> 00:07:13.062
Yeah.

00:07:13.182 --> 00:07:14.742
And so how do you break that down?

00:07:14.742 --> 00:07:15.762
Or, or, yeah.

00:07:16.512 --> 00:07:24.882
Uh, it's very common, uh, in Yeah, especially the repaint industry, but in the new construction side of things too, unless you're a.

00:07:25.271 --> 00:07:32.711
Uh, a truck and a ladder guy where you have yourself and a couple guys and you, that's your, that's your, uh, painting company.

00:07:33.192 --> 00:07:37.692
Um, almost everyone has sub subcontractor relationships.

00:07:37.692 --> 00:07:37.721
I.

00:07:39.132 --> 00:07:41.137
And these are like trusted painters Exactly.

00:07:41.141 --> 00:07:43.422
That also work for maybe another company or two.

00:07:43.692 --> 00:07:44.322
Uh, sure.

00:07:44.351 --> 00:07:46.541
They have the opportunity to work for other Yeah.

00:07:46.632 --> 00:07:47.141
Uh, people.

00:07:47.141 --> 00:07:47.976
They may do a side job.

00:07:47.976 --> 00:07:50.471
If you keep them busy enough, then they won't do much else.

00:07:50.651 --> 00:07:50.862
Right.

00:07:50.862 --> 00:07:55.992
And a little bit of a fine line there, but, uh, as far as like, are they a subcontractor or are they an employee?

00:07:56.021 --> 00:07:56.411
Right.

00:07:56.591 --> 00:07:58.062
But yeah, there's subcontractors.

00:07:58.122 --> 00:08:01.091
Uh, Carlos has been with us over 15 years.

00:08:01.091 --> 00:08:02.771
His brother has been with us for 10.

00:08:03.192 --> 00:08:04.901
Luciano's been with us for 12.

00:08:04.901 --> 00:08:13.002
He was a former six or seven year hourly employee and then went off on his own and, and wanted to, uh, do subcontractor based work.

00:08:13.002 --> 00:08:18.882
And so, um, yeah, we've got great longstanding relationships with these, uh, contractors.

00:08:19.002 --> 00:08:29.682
Uh, and then we have, uh, four in-house hourly painters that drive a company vehicle are fully outfitted with all the equipment to do just about everything.

00:08:29.951 --> 00:08:31.391
And they do two things.

00:08:31.391 --> 00:08:36.101
They, well, more than two things, but one of their primary functions is to go into the house.

00:08:36.282 --> 00:08:37.392
New construction wise.

00:08:37.951 --> 00:08:40.831
At the tail end and do all the fine touch up.

00:08:40.892 --> 00:08:41.101
Yep.

00:08:41.162 --> 00:08:43.532
Interaction with customer, interaction with homeowner.

00:08:43.741 --> 00:08:48.572
So the subcontractor gets, you know, 80, 90% of the work done on the inside and outside of the house.

00:08:48.601 --> 00:08:48.751
Yep.

00:08:48.991 --> 00:08:58.052
And then you really need someone with a, an eye to detail that's at a different pace to come back in and really fine tune the tail end of a new construction project.

00:08:58.052 --> 00:08:58.476
Well, especially when it's a.

00:08:58.917 --> 00:09:03.537
Seven figure home, you know, totally 2 million,$3 million homes around these days, right?

00:09:03.657 --> 00:09:09.236
Uh, and then those, those, uh, those team members also do small jobs for repaints.

00:09:09.537 --> 00:09:12.866
And then, uh, we also have a service manager within those four.

00:09:13.226 --> 00:09:19.136
Um, so if there is a warranty repair at, uh, we have a five year no exemptions warranty.

00:09:19.167 --> 00:09:20.907
If you say there's a problem, we'll just come fix it.

00:09:20.937 --> 00:09:21.537
We don't care.

00:09:21.746 --> 00:09:21.986
Okay?

00:09:22.076 --> 00:09:23.996
Um, if it's, the problem is that your gutter, right?

00:09:24.086 --> 00:09:24.807
Your gutter's leaking.

00:09:24.807 --> 00:09:25.856
That's why the paint's peeling.

00:09:26.126 --> 00:09:29.067
We'll let you know, but we'll still pay, we'll still paint it, we'll still repair it.

00:09:29.336 --> 00:09:29.817
Um.

00:09:30.052 --> 00:09:32.272
We just don't, there's no, no exemptions.

00:09:32.272 --> 00:09:36.022
I mean, I'm, I'm literally doing a repair this week from hail damage.

00:09:36.412 --> 00:09:39.261
Uh, he's like, well, it didn't dent the door, but it's still, I'm like, okay, great.

00:09:39.261 --> 00:09:39.471
Yeah.

00:09:39.562 --> 00:09:40.251
We're not gonna argue.

00:09:40.642 --> 00:09:49.822
We'll just take care of it because it's not, it's just to take care of things has always proved better than saying, well, but, or that's not, you saw, you didn't read the fine print.

00:09:49.822 --> 00:09:51.951
Our warranty says it excludes this and excludes that.

00:09:52.162 --> 00:09:52.307
Yep, yep.

00:09:52.522 --> 00:09:53.331
We just cover everything.

00:09:53.331 --> 00:10:01.792
So there's a service manager that will, uh, uh, go out and look at and repair and assess any warranty, which are, are rare.

00:10:01.851 --> 00:10:03.172
That's kind of the execution team.

00:10:03.172 --> 00:10:13.942
I just had elder construction on it a little while ago, and they have a small team that all they do is kind of tie up loose ends on all these different parts of the projects, you know, where things don't quite fit up or whatever.

00:10:14.231 --> 00:10:15.282
Yep, for sure, for sure.

00:10:15.282 --> 00:10:23.412
So it's great having Jonathan on board to, uh, as a service manager that you can just say, Hey, this call came in, contact them, assess the problem.

00:10:23.922 --> 00:10:26.322
Uh, if you need feedback or questions, let me know.

00:10:26.322 --> 00:10:27.402
But otherwise, just fix it.

00:10:27.402 --> 00:10:27.822
Just made it go away.

00:10:27.822 --> 00:10:27.971
Yeah.

00:10:27.971 --> 00:10:30.731
I don't need to go look at the problem and then sign a person to it.

00:10:30.731 --> 00:10:31.001
Right.

00:10:31.001 --> 00:10:31.692
Just handle that.

00:10:31.812 --> 00:10:33.042
You don't need a budget for that really.

00:10:33.042 --> 00:10:33.221
Yeah.

00:10:33.221 --> 00:10:34.782
It's a normal course of business thing.

00:10:34.871 --> 00:10:35.111
Yep.

00:10:35.591 --> 00:10:37.871
So yeah, we got the new construction side and then the repaint side.

00:10:37.871 --> 00:10:50.922
We'll do, oh, I think we'll, we'll probably hit 4 million this year in total sales and probably about 1.85 or so in new construction and 2.15 in repaint.

00:10:50.922 --> 00:10:53.351
So quite, so it's almost 50 50, almost 50 50, not quite.

00:10:53.351 --> 00:10:56.381
And has that been stable or is that one side growing more?

00:10:58.871 --> 00:10:59.501
Uh.

00:10:59.831 --> 00:11:03.672
It's been pretty stable, but maybe new construction's growing a little bit more.

00:11:04.121 --> 00:11:07.422
Um, but repaints are, repaints have always been a little bit bigger.

00:11:07.751 --> 00:11:10.451
Um, but the gap's been closing over the last five years or so.

00:11:10.782 --> 00:11:10.871
Fair.

00:11:10.871 --> 00:11:15.792
And what's that dynamic is, are those subcontractors too on the repaint or is that honer employees?

00:11:15.822 --> 00:11:19.451
Yep, subcontractor on the repaints, unless it's a smaller job, then we'll send it out.

00:11:19.456 --> 00:11:20.861
The send out an hourly guy.

00:11:20.866 --> 00:11:21.192
Yep, yep.

00:11:21.251 --> 00:11:28.001
Or there's a warranty issue or, or something after the job's done, then we'll, we'll, uh, have the, the hourly guys go out and, and take care of that.

00:11:28.451 --> 00:11:31.751
Um, but, uh, yeah, it, uh, okay.

00:11:31.751 --> 00:11:33.552
So similar size teams between two team.

00:11:34.062 --> 00:11:40.121
Occasionally we'll swap resources, but most of the new construction subcontractors just do new construction.

00:11:40.272 --> 00:11:40.542
Right.

00:11:40.601 --> 00:11:44.351
And most of the repaint subcontractors just do repaints.

00:11:44.741 --> 00:11:57.312
Uh, they, they can go back and forth a little bit, but for the most part, they, they kind of stay in their lane and, uh, you know, it's just different working over a, uh, over dirt in a new construction house versus working on somebody's landscaping.

00:11:57.491 --> 00:11:57.581
Yeah.

00:11:57.581 --> 00:11:58.961
In a, in a, uh.

00:11:59.442 --> 00:12:00.251
Residential repaint.

00:12:00.371 --> 00:12:05.022
So, so in the repaint market then, uh, who, did you have a director of that division as well?

00:12:05.022 --> 00:12:14.922
Or is that you or, yeah, so, uh, about a year ago, uh, uh, I had a partner for, um, uh, several years.

00:12:15.221 --> 00:12:21.251
Uh, he was a long term employee, kind of like Connor, that, that came on and just kept doing better and took more responsibilities.

00:12:21.611 --> 00:12:23.381
And he was kind of the director of repaints.

00:12:23.892 --> 00:12:29.081
And so, uh, uh, currently I am director of repaints.

00:12:29.322 --> 00:12:32.741
Um, but we have a project coordinator that does most of the heavy lifting.

00:12:32.741 --> 00:12:32.831
Okay.

00:12:33.192 --> 00:12:37.302
And, uh, I, I just need to kind of help, uh, coordinate the details.

00:12:37.392 --> 00:12:40.721
Uh, I'm the only person on the team that's ever painted, uh, in management.

00:12:40.721 --> 00:12:40.751
Okay.

00:12:40.812 --> 00:12:44.591
And so I'm the expert if you have a problem, like, Hey, this is what's going on.

00:12:44.591 --> 00:12:45.341
What, what do I do?

00:12:45.736 --> 00:12:45.856
Interesting.

00:12:45.856 --> 00:12:45.937
Yeah.

00:12:45.937 --> 00:12:46.692
How do we fix this?

00:12:46.692 --> 00:12:47.711
Or what might be the problem?

00:12:48.221 --> 00:12:56.022
Uh, and some of them are Connor and some of the teams becoming more and more in tune with that, but I'm currently the director of operations, but um.

00:12:56.456 --> 00:13:01.706
Yeah, there, there was about a year ago, uh, Adam exited, he was coming outta Denver.

00:13:01.706 --> 00:13:06.447
And so it was very hard to, uh, to make that drive every day.

00:13:06.777 --> 00:13:13.557
And, uh, ultimately, uh, we just decided, uh, and we were, uh, going to counseling.

00:13:13.557 --> 00:13:15.447
'cause you know, partnerships are tough.

00:13:15.506 --> 00:13:15.898
Yeah, yeah.

00:13:15.986 --> 00:13:17.547
Um, uh, it's like a marriage.

00:13:17.547 --> 00:13:24.356
And, uh, so he kind of, over time he really earned his way into becoming a partner and then it just kind of didn't Yeah.

00:13:24.417 --> 00:13:25.287
Didn't work.

00:13:25.287 --> 00:13:26.726
Like he both maybe thought it would.

00:13:27.447 --> 00:13:27.956
Yeah.

00:13:28.287 --> 00:13:29.937
If I was gonna do it again, I wouldn't have a partner.

00:13:30.006 --> 00:13:38.197
I don't necessarily mean that, but, um, it's really, really tough to have another high performing individual.

00:13:39.336 --> 00:13:41.076
Be your partner.

00:13:41.076 --> 00:13:41.736
Be a partner.

00:13:41.767 --> 00:13:42.006
Yeah.

00:13:42.246 --> 00:13:43.326
He was a minority partner.

00:13:43.417 --> 00:13:46.326
Um, he was gonna buy 1% and I was gonna gift 1%.

00:13:46.807 --> 00:13:51.037
For five years and then we hadn't kind of looked beyond the, you own 10% of the company now.

00:13:51.042 --> 00:13:51.172
Yeah.

00:13:51.172 --> 00:13:52.777
And now, now where do we go?

00:13:52.777 --> 00:13:54.667
Do you wanna buy me out completely at some point?

00:13:54.697 --> 00:13:55.236
Uh, right.

00:13:55.417 --> 00:13:58.326
Do you wanna bring, continue buying in, bring another partner for the other division potentially?

00:13:58.326 --> 00:13:58.772
Maybe that makes sense.

00:13:58.772 --> 00:13:59.052
Potentially.

00:13:59.052 --> 00:13:59.052
Yeah.

00:13:59.167 --> 00:14:11.826
There's all kinds of different ways, but uh, in hindsight, uh, I would've spent a lot more time considering whether or not to have a partner.

00:14:11.831 --> 00:14:11.971
Yeah.

00:14:12.037 --> 00:14:19.476
And not just like scrutinizing, is Adam gonna be the right fit, but also examining myself.

00:14:19.476 --> 00:14:19.537
Yeah.

00:14:19.537 --> 00:14:20.736
Does Moses want a partner?

00:14:20.767 --> 00:14:22.116
Yeah, I thought I did.

00:14:22.116 --> 00:14:26.346
I thought, well then I can even, I can disengage with the business more.

00:14:26.346 --> 00:14:27.667
I won't have to work as hard.

00:14:27.667 --> 00:14:27.966
I won't.

00:14:27.971 --> 00:14:29.466
Um, you've got a really nice boat.

00:14:29.466 --> 00:14:29.731
Uh, yeah.

00:14:29.812 --> 00:14:31.971
Vacation, you know, your motorcycles, vacation.

00:14:31.976 --> 00:14:34.326
Lots of, lots of things that keep you busy here in Colorado.

00:14:34.687 --> 00:14:40.057
So, uh, I thought I wanted a partner and through that I learned about myself.

00:14:40.506 --> 00:14:40.986
Uh.

00:14:41.331 --> 00:14:43.251
That I need a certain level of challenge.

00:14:43.282 --> 00:14:43.491
Mm.

00:14:43.581 --> 00:14:45.172
I need to be able to fix things.

00:14:45.172 --> 00:14:49.942
I need to maximize and implement my ideas or at least have my ideas considered.

00:14:49.971 --> 00:14:50.032
Yeah.

00:14:50.361 --> 00:15:02.062
And when Adam and I were first considering partnership, um, uh, we kind of said, and this is like a horrible example, but hey, let's live together before we get married.

00:15:02.241 --> 00:15:02.481
Yeah.

00:15:02.601 --> 00:15:05.032
And so we announced to the team like, Hey, Adam's a partner now.

00:15:05.241 --> 00:15:06.442
And, uh, we had.

00:15:06.981 --> 00:15:08.152
Uh, a verbal agreement.

00:15:08.152 --> 00:15:11.932
We maybe even put something in writing, but it wasn't like with lawyers and all that kind of stuff.

00:15:11.932 --> 00:15:18.802
But basically just said like, Hey, you're gonna get a percentage of the profit this year, and I, I'm not gonna sell the business if I do, you get a percentage of it.

00:15:18.892 --> 00:15:18.981
Mm-hmm.

00:15:19.042 --> 00:15:21.951
Like, so I'm not just saying you're a partner to make you work harder and increase.

00:15:22.402 --> 00:15:36.471
And so, uh, as I think it was during that here, um, we took some, some personality profile tests and, uh, it, uh, it was a, a company outta Canada, CRG, um, that was a, uh, personality indicator test.

00:15:36.471 --> 00:15:36.532
Yeah.

00:15:36.532 --> 00:15:39.351
And actually, we actually had the opportunity to, you referred me to that test years ago.

00:15:39.652 --> 00:15:40.341
Yeah, I think, and I, we took it too.

00:15:40.491 --> 00:15:44.601
And we actually had the opportunity to meet with Ken, the owner, and looked at our results.

00:15:44.902 --> 00:15:50.601
And at that time he said, I'm gonna be honest, these two are gonna be hard to be partners together.

00:15:50.601 --> 00:15:50.991
Interesting.

00:15:51.351 --> 00:15:52.611
Oh, you know, we're great friends.

00:15:52.611 --> 00:15:53.542
We get along well.

00:15:53.871 --> 00:15:58.642
Um, you know, and I, and I kind of didn't really listen to that the way I should have.

00:15:58.792 --> 00:15:58.971
Yeah.

00:15:59.032 --> 00:16:07.251
Um, so, uh, aside from like personality, uh, uh, tests and then maybe some, the strength finder tests would be a good one.

00:16:08.091 --> 00:16:09.772
More so you can understand the person.

00:16:09.772 --> 00:16:14.812
Like if a lot of my ideas, I'd come to Adam and say, Hey, I think we should do X, Y, and Z, right?

00:16:15.172 --> 00:16:16.491
And he'd be like, what are you doing?

00:16:16.792 --> 00:16:17.961
Like, it's good enough.

00:16:18.172 --> 00:16:21.201
This is the business, these are the goals, these are the KPIs, right?

00:16:21.201 --> 00:16:22.672
Quit moving the goalpost, right?

00:16:22.792 --> 00:16:23.736
And I'm like, well, no, I'm not moving.

00:16:23.736 --> 00:16:25.162
Well, but you're not maximizing though.

00:16:25.251 --> 00:16:26.182
Yeah, but you're not maximizing.

00:16:26.692 --> 00:16:41.152
So perhaps if I had understand, hi, understood some of his, uh, key needs, which, uh, we've taken a values test from CRG and like recognition, uh, uh, responsibility and, uh, acceptance or some, something like that.

00:16:41.152 --> 00:16:44.662
Basically he needs to know he's doing a really good job.

00:16:45.081 --> 00:16:48.231
And although I would say you're doing a good job, the.

00:16:48.576 --> 00:16:52.956
Hey, maybe we should tweak this, or maybe we should do this different, maybe we should maximize this over here.

00:16:52.986 --> 00:16:53.226
Yeah.

00:16:53.647 --> 00:16:56.917
Would be interpreted or received as like, oh, I'm not doing good enough.

00:16:56.917 --> 00:16:57.277
Right.

00:16:57.336 --> 00:16:58.716
But you said that was the goal.

00:16:59.197 --> 00:17:07.176
You said If I reach, uh, if the, if we do 2 million in sales at a 40%, uh, 45% gross profit, uh, and a sales rate of this, then I'm winning.

00:17:07.356 --> 00:17:07.656
Right.

00:17:07.747 --> 00:17:09.126
And I'm like, yeah, that's true.

00:17:09.757 --> 00:17:11.017
And we can always be doing better.

00:17:11.436 --> 00:17:11.557
Yeah.

00:17:11.557 --> 00:17:18.787
And so that, that was one of the main, uh, friction points was, uh, me as the majority owner.

00:17:19.237 --> 00:17:43.057
Um, and I don't think I was micromanaging, uh, by any means, but my experience and my years of business sense, uh, just actually having painted before having painted and having successfully ran the business for 20 plus years, um, I didn't feel like I was being valued or my, uh, uh, input or expertise were being valued.

00:17:43.057 --> 00:17:45.491
And that was a really negative place for me.

00:17:45.771 --> 00:17:45.892
Hmm.

00:17:46.122 --> 00:17:46.811
Like, uh.

00:17:47.527 --> 00:17:57.396
Um, there's a, a, a book called this, I think it's called The Second Half Anyways, and it talks about like this up until 40 to 50, somewhere in that range you kinda have this fluid intelligence.

00:17:57.396 --> 00:18:02.406
You're this entrepreneur, you're creating, you uh, you have this fluid intelligence, you are just crushing it.

00:18:02.527 --> 00:18:12.696
And then somewhere around 40 to 50, maybe later for some people, you get more of this crystallizing intelligence and it's this experience that you need to pass on to the next generation.

00:18:12.727 --> 00:18:12.787
Yeah.

00:18:13.027 --> 00:18:17.017
And less of a new creative.

00:18:17.376 --> 00:18:21.156
Uh, I think it was more of like a legacy thing.

00:18:21.156 --> 00:18:22.596
A legacy, yeah.

00:18:22.717 --> 00:18:28.896
I think it was Uber that brought in a experience crystallized intelligence as this young entrepreneur was.

00:18:29.436 --> 00:18:33.186
You know, just rocket shipping out of the outta nowhere.

00:18:33.426 --> 00:18:40.297
And it was the, like, the saving grace of that business was having that more senior, more experience and really voice of reason almost voice of reason.

00:18:40.386 --> 00:18:47.586
Um, and, uh, but not just reason because sometimes reason gets in the way of good ideas that actually are good ideas, right?

00:18:47.616 --> 00:18:47.707
Yeah.

00:18:47.707 --> 00:18:50.737
But, but more seasoning, right?

00:18:50.737 --> 00:18:55.777
Like that's something about living for 50 years almost, or Yeah.

00:18:55.777 --> 00:18:56.977
There's nothing like experience.

00:18:57.186 --> 00:18:57.426
Yeah.

00:18:57.517 --> 00:19:02.467
Um, and I'm, I love collaboration.

00:19:03.156 --> 00:19:04.686
It's not my way or the highway.

00:19:05.076 --> 00:19:06.757
Um, just'cause it's my idea.

00:19:06.757 --> 00:19:08.047
I just want it to be considered.

00:19:08.376 --> 00:19:08.467
Yeah.

00:19:08.616 --> 00:19:18.217
And um, it was, it was just something where, where between the, the, the coming outta Denver and having to drive all that way, uh, it just added up over time to Yeah.

00:19:18.217 --> 00:19:24.457
A point where we said, Hey, let's, let's, let's part ways, let's let let you have your, your life In Denver, it was, it was hard for him.

00:19:24.457 --> 00:19:27.606
You know, he didn't have, one of our core values is community driven.

00:19:28.207 --> 00:19:30.126
Well, you can't have community if you don't live here.

00:19:30.307 --> 00:19:31.777
It's hard to at least Yeah, for sure.

00:19:31.926 --> 00:19:33.336
You can't go out to lunch with a friend.

00:19:33.336 --> 00:19:45.817
You can't, uh, when I started the bank in, uh, Windsor, Colorado years ago, um, I lived in Fort Collins and he was like, you know, I'm not gonna tell you, you have to live in Windsor to be a banker in Windsor, but you know, it's a difference kind of town.

00:19:45.817 --> 00:19:46.146
Yeah.

00:19:46.372 --> 00:19:49.866
You know, if you wanna live, if you want bank here for a long time, you probably should live here.

00:19:50.166 --> 00:19:51.096
Yeah, totally.

00:19:51.846 --> 00:19:51.997
Yeah.

00:19:52.001 --> 00:19:55.356
So that, so I'm curious about one thing, um, sorry to cut you off, but No, no, you're great.

00:19:55.507 --> 00:20:10.027
Uh, as far as the staff, like when you first introduced Adam as his partner or becoming partner or whatever, like, was that for the headquarters team, staff and whatever, was that a positive for them or were they like Totally positive.

00:20:10.086 --> 00:20:10.326
Okay.

00:20:10.686 --> 00:20:12.396
Adam's super dynamic leader.

00:20:12.757 --> 00:20:15.067
Um, people want to follow him.

00:20:15.126 --> 00:20:15.396
Hmm.

00:20:15.576 --> 00:20:17.467
Um, he's very charismatic.

00:20:17.826 --> 00:20:19.086
Um, very sharp.

00:20:19.477 --> 00:20:20.676
Um, yeah.

00:20:20.676 --> 00:20:21.636
He's just a great guy.

00:20:21.666 --> 00:20:21.936
Right.

00:20:21.997 --> 00:20:23.826
You know, just the type of guy that you'd love to have a beer with.

00:20:23.826 --> 00:20:24.037
Right.

00:20:24.037 --> 00:20:24.217
Yeah.

00:20:24.217 --> 00:20:24.606
Yeah, for sure.

00:20:24.606 --> 00:20:26.676
I mean, it was easy to talk to every time I.

00:20:26.737 --> 00:20:27.967
And encountered him.

00:20:27.967 --> 00:20:28.267
Right.

00:20:28.747 --> 00:20:38.227
Uh, it was one of the big concerns as we were kind of starting to talk about, uh, maybe, maybe the drive and the, uh, you know, the staff knew we were going to counseling.

00:20:38.227 --> 00:20:39.696
It wasn't like it was a secret or something.

00:20:39.696 --> 00:20:39.967
Sure.

00:20:40.267 --> 00:20:44.017
Um, so between those two things, um, it was, it was really hard.

00:20:44.196 --> 00:20:49.446
And I was even concerned, like, has Adam become the cultural leader Interesting.

00:20:49.626 --> 00:20:50.586
In Horner painting.

00:20:50.616 --> 00:20:50.886
Yeah.

00:20:51.037 --> 00:20:54.846
And when he leaves any, our culture was affected for sure.

00:20:54.906 --> 00:20:55.176
Yeah.

00:20:55.237 --> 00:20:58.626
People had to step up and, um, kind of fill that role.

00:20:58.626 --> 00:21:10.926
And, um, including you probably including me, I had to be more intentional with some of that, uh, charismatic ness that, that Adam brought to, uh, the table.

00:21:10.926 --> 00:21:18.067
And, uh, Connor stepped up as well, helped lead the strategic planning this year, uh, in Adam's absence.

00:21:18.096 --> 00:21:19.596
'cause he had, he kind of ran that.

00:21:19.602 --> 00:21:19.652
Yeah.

00:21:19.656 --> 00:21:19.926
Yeah.

00:21:19.926 --> 00:21:21.096
But we had a good template as well.

00:21:21.096 --> 00:21:26.676
So, um, even it wasn't a total negative, it wasn't at all a total negative.

00:21:27.082 --> 00:21:28.102
Having a partner.

00:21:28.491 --> 00:21:30.201
Um, we took away great systems.

00:21:30.412 --> 00:21:35.541
We did collaborate in some ways, but, um, you know, the, uh, you know, a marriage, you're not gonna do it again.

00:21:35.692 --> 00:21:40.372
A marriage, uh, uh, you know, 50% in the divorce or whatever the statistic is.

00:21:40.701 --> 00:21:42.711
I would guess it's even higher for partnerships.

00:21:42.711 --> 00:21:43.612
It's just, yeah, probably.

00:21:43.612 --> 00:21:44.152
It's tricky.

00:21:44.156 --> 00:21:44.446
Yeah.

00:21:44.511 --> 00:21:44.811
Yeah.

00:21:44.811 --> 00:21:57.926
Um, and we tried, we, like I said, we went to counseling for six months and, uh, uh, had individual 90 minute sessions each month and then, you know, collaborative together 90 minute sessions each month as well as unlimited access to this person.

00:21:57.926 --> 00:22:03.051
And did that help you both kind of discover that you weren't going to stay together or was it Yeah.

00:22:03.051 --> 00:22:03.862
Ultimately.

00:22:03.862 --> 00:22:06.142
Was he in the same place as you?

00:22:06.382 --> 00:22:06.817
It did for me.

00:22:06.817 --> 00:22:08.092
Because you were the decider, right?

00:22:08.271 --> 00:22:08.781
Totally.

00:22:08.781 --> 00:22:08.991
Yeah.

00:22:08.991 --> 00:22:12.352
It did, it did, it did solidify things for me.

00:22:12.771 --> 00:22:14.602
Um, and, um.

00:22:15.517 --> 00:22:17.166
And it, it's been the right choice.

00:22:17.497 --> 00:22:22.987
Me being a little more engaged and it's not like I had to jump back in and just save the shift.

00:22:23.166 --> 00:22:23.257
Right.

00:22:23.257 --> 00:22:23.977
We were sinking.

00:22:24.336 --> 00:22:24.426
Right.

00:22:24.457 --> 00:22:25.446
We had good profits.

00:22:25.446 --> 00:22:26.227
It was fine.

00:22:26.227 --> 00:22:31.446
I could see the potential of the team and the potential of, especially the repaint division.

00:22:31.446 --> 00:22:43.057
'cause I, at that time was while he was running director of Repaints, I was focusing on, uh, getting Connor up to speed and, um, getting him to a point where he was running that and needed less of my time.

00:22:43.116 --> 00:22:43.356
Yep.

00:22:43.656 --> 00:22:48.366
Anyways, uh, I discovered that I really enjoy.

00:22:48.997 --> 00:22:49.596
Optimizing.

00:22:49.596 --> 00:22:54.876
I enjoy having ideas, implementing ideas, maximizing things, making them better, improving them.

00:22:55.326 --> 00:22:56.527
And that'll never stop.

00:22:56.527 --> 00:22:57.997
Like that's just part of who I am.

00:22:58.057 --> 00:22:58.267
Yeah.

00:22:58.356 --> 00:23:01.836
In retirement, I'm gonna have to be making something better all the time.

00:23:01.957 --> 00:23:08.616
And I have a little workshop at my house and I'll get an idea and I don't, I don't even want to go read about how to do it.

00:23:08.676 --> 00:23:19.656
I mean, I will eventually if I get too stumped, but it's just more fun to try it and to manipulate and figure out and what about this and with this glue and this, and just, you know, put it together and figure it out as you go.

00:23:19.957 --> 00:23:22.297
Uh, because it's, the ideas just keep coming.

00:23:22.686 --> 00:23:30.186
I was actually just watching a little x.com video and it was about like they heat heated up these big wooden beams and then bent'em over a.

00:23:30.892 --> 00:23:32.241
Over a round thing to Yeah.

00:23:32.271 --> 00:23:36.112
You know, have these curved beams and I was thinking skateboards Yeah.

00:23:36.172 --> 00:23:37.432
Are probably made kinda like that.

00:23:37.432 --> 00:23:39.531
'cause you, you built skateboards for a while Right.

00:23:39.531 --> 00:23:42.352
And you gotta bend that wood and use epoxies and stuff.

00:23:42.352 --> 00:23:43.162
Is that true or Yeah.

00:23:43.162 --> 00:23:44.362
Tell me, tell me about that a little bit.

00:23:44.422 --> 00:23:44.721
Yeah.

00:23:44.721 --> 00:23:50.422
So Burn Longboards was the name of Burn Burn Longboard Co was the name of the company.

00:23:50.842 --> 00:23:57.951
Uh, and it was just before the recession, or as the recession was starting to happen in, in 2008.

00:23:58.491 --> 00:24:01.791
And there's these really nice bamboo longboards.

00:24:01.791 --> 00:24:04.672
And I had one and I loved the way it rode.

00:24:04.821 --> 00:24:07.612
And then my kids wanted one and my wife wanted one.

00:24:07.642 --> 00:24:10.162
And I was like, man, this is kinda expensive.

00:24:11.182 --> 00:24:12.291
I can just build one.

00:24:12.291 --> 00:24:13.311
I bet I could do this.

00:24:13.942 --> 00:24:16.912
Um, so I ended up sourcing some bamboo outta Denver.

00:24:17.362 --> 00:24:20.182
And, uh, it's vertically laminated.

00:24:20.422 --> 00:24:23.511
So most of the time skateboards are horizontally laminated like plywood.

00:24:23.541 --> 00:24:23.781
Yeah.

00:24:24.112 --> 00:24:26.571
So this is strips of bamboo, vertically laminated.

00:24:26.662 --> 00:24:27.082
Oh, okay.

00:24:27.082 --> 00:24:38.332
And then, uh, burn longboards because I started playing with and trying to, uh, flex the board to the shape or the concave that I wanted, and then heating it with a flame.

00:24:38.426 --> 00:24:38.717
Okay.

00:24:40.311 --> 00:24:41.991
Bamboo's not a wood, it's grass.

00:24:42.231 --> 00:24:49.821
And so it would break down the carbohydrates and heat them up, and then when they, uh, cooled back down, they would retain Yeah.

00:24:49.821 --> 00:24:51.862
That new, uh, shape.

00:24:51.862 --> 00:24:55.071
Or there's like, uh, interesting bamboo fly rods that are heat tempered.

00:24:55.311 --> 00:24:55.402
Sure.

00:24:55.461 --> 00:24:56.721
So to make them stiffer.

00:24:57.082 --> 00:24:57.261
Right.

00:24:57.261 --> 00:24:58.132
They will heat temper them.

00:24:58.132 --> 00:24:58.332
Yeah.

00:24:58.332 --> 00:24:58.451
Yeah.

00:24:58.451 --> 00:25:08.602
And solidify them and make them stiffer so that the board, and we reinforced'em with fiberglass and epoxy and, uh, lost a whole bunch of money trying to, for two years, trying to, they were in probably 25 shops.

00:25:08.662 --> 00:25:08.991
Okay.

00:25:09.412 --> 00:25:10.521
Oh, so it was a real thing.

00:25:10.521 --> 00:25:12.382
I never really asked you about this too much.

00:25:12.382 --> 00:25:16.386
I just know it was something kind of in your past that totally was painful financially.

00:25:16.386 --> 00:25:17.152
Yeah, a little bit.

00:25:17.301 --> 00:25:22.011
Mostly, uh, like how much, like, would you say Lost 40 k.

00:25:22.311 --> 00:25:22.761
Okay.

00:25:23.392 --> 00:25:23.961
Too bad.

00:25:24.051 --> 00:25:24.201
Yeah.

00:25:24.231 --> 00:25:26.182
I mean, we sold, we sold a couple hundred boards.

00:25:26.182 --> 00:25:31.251
They were in Colorado, a few skate shops in Florida and a couple other places, but mostly Colorado.

00:25:31.281 --> 00:25:33.892
And what you get 50 bucks a piece?

00:25:34.102 --> 00:25:35.362
No, probably those are nice ones.

00:25:35.362 --> 00:25:37.507
Those three bucks a piece for the board or something.

00:25:37.507 --> 00:25:39.352
Yeah, they would sell for two 50 and Okay.

00:25:39.501 --> 00:25:42.231
This shop would give us 60% of whatever retail was.

00:25:42.231 --> 00:25:44.182
They keep 40 as the general split.

00:25:44.332 --> 00:25:44.692
Okay.

00:25:45.172 --> 00:25:45.382
Yep.

00:25:45.531 --> 00:25:46.432
And it's just hard.

00:25:46.491 --> 00:25:50.122
I mean, we tried to get online sales so we could pocket more of that money.

00:25:50.122 --> 00:25:56.031
And then towards the very end, uh, we even, uh, the, the, the supplier.

00:25:56.287 --> 00:26:05.977
For Bamboo brought out a manufacturer from China and we talked to him about, uh, we talked to him about like, Hey, could, can you make these for us?

00:26:05.977 --> 00:26:06.067
Mm-hmm.

00:26:06.307 --> 00:26:07.386
And then we could just sell them.

00:26:07.686 --> 00:26:10.567
And they gave, they, they made a prototype and it just wasn't the same.

00:26:10.626 --> 00:26:10.777
Yeah.

00:26:10.777 --> 00:26:14.886
It was like, this isn't what we're selling, you know, burn Longboards or Handmade in Colorado.

00:26:14.946 --> 00:26:15.307
Right.

00:26:15.307 --> 00:26:16.116
And they're awesome.

00:26:16.116 --> 00:26:20.557
I still have, uh, a couple of decks and, uh, they're, I still ride'em today.

00:26:20.557 --> 00:26:21.727
They're, they're just a great board.

00:26:21.727 --> 00:26:22.326
I love'em still.

00:26:22.326 --> 00:26:30.547
But, um, to get that scale and to get that business off the ground and around that time the economy started picking back up and I needed to focus on horn painting.

00:26:30.787 --> 00:26:30.817
Oh.

00:26:30.876 --> 00:26:31.356
'cause yeah.

00:26:31.356 --> 00:26:33.636
Horner painting didn't have much going on, I guess.

00:26:33.636 --> 00:26:33.997
Right.

00:26:34.116 --> 00:26:34.237
Yeah.

00:26:34.446 --> 00:26:34.686
Salesman.

00:26:34.686 --> 00:26:39.457
So were you financially struggling with Horner painting while you're dumping money into burn?

00:26:39.457 --> 00:26:44.646
Or that was gonna be your I just make some money on this longboards business since the economy's crappy.

00:26:44.646 --> 00:26:49.807
Otherwise, uh, I think the company was starting to get out of the red.

00:26:50.227 --> 00:26:50.406
Hmm.

00:26:50.902 --> 00:26:55.942
And my wife, you know, at the end of the first year of Burn Longboard co, she came to me, she's like, Hey, babe.

00:26:55.942 --> 00:27:00.382
So like, she did all the books at the time, Hey babe, like, we're really not making money.

00:27:00.412 --> 00:27:02.362
Like it's, here's the, here's the numbers.

00:27:02.541 --> 00:27:02.811
Right.

00:27:02.811 --> 00:27:07.912
You know, and then by year or two she's like, I hate to be the one to kill the dream, but this is not working at all.

00:27:08.271 --> 00:27:11.571
And, and like I said, Horner painting was, was picking back up.

00:27:11.571 --> 00:27:19.311
And so I needed to focus more on the, the thing that made money and, uh, and not on this, you know, fun, sexy dream of making long boards.

00:27:19.311 --> 00:27:31.326
And so, back to Horner painting for a moment, but would you consider like elevating a, a director of residential repaints, or are you totally, you're kind of got a slow look on for maybe that person's around, maybe the, yeah, yeah.

00:27:32.632 --> 00:27:36.652
Um, yeah, definitely director of Repaints, maybe even a gm.

00:27:37.102 --> 00:27:45.531
Um, but more of, uh, you know, someone that is being paid really well to help me run the company.

00:27:46.192 --> 00:27:47.632
And it's not a.

00:27:48.307 --> 00:27:56.977
I mean, even though Adam was a minority partner, uh, he acted like a, an owner, he acted like a 50% partner, which is really great.

00:27:57.606 --> 00:28:04.596
And then not so great in other times or, uh, in, in areas where we had conflict or, or disagreements.

00:28:04.957 --> 00:28:09.366
Um, so yeah, I don't know that I would bring on a partner in the future.

00:28:09.606 --> 00:28:10.807
I think I would.

00:28:10.896 --> 00:28:18.307
Uh, and I think if someone wanted to buy in or, um, buy the business, then, then go ahead and do that.

00:28:18.636 --> 00:28:18.967
Sure.

00:28:19.146 --> 00:28:21.997
Get the down payment, get the loan, and let's buy me out.

00:28:22.267 --> 00:28:22.416
Yeah.

00:28:22.416 --> 00:28:27.396
And then we can make an agreement on I, you know, advise for a year, whatever the agreements can be like.

00:28:27.426 --> 00:28:30.126
But, uh, it would be a clean, like, and then it's yours.

00:28:30.186 --> 00:28:30.696
Yeah.

00:28:30.696 --> 00:28:30.698
Yeah.

00:28:30.757 --> 00:28:33.366
You can make, you can have all the ideas, you can maximize everything.

00:28:33.547 --> 00:28:34.537
And then what do you think you would do?

00:28:34.777 --> 00:28:35.017
Yeah.

00:28:35.017 --> 00:28:36.336
That's the problem, right?

00:28:36.426 --> 00:28:38.557
Uh, business broker years ago.

00:28:38.586 --> 00:28:43.416
I was getting the business evaluated and, oh, maybe I'd sell some days, so I should probably be thinking about this now.

00:28:43.836 --> 00:28:46.027
And he said, well, what are you gonna do when you sell your business?

00:28:46.027 --> 00:28:46.807
And I said, I don't know.

00:28:47.196 --> 00:28:48.457
He said, then you're not ready to sell your business.

00:28:48.547 --> 00:28:54.156
Um, and it was a really interesting, uh, uh, conversation.

00:28:54.217 --> 00:28:55.416
Uh, it was a great business broker.

00:28:55.416 --> 00:29:00.487
He had me evaluate Is the business sellable and ready to sell?

00:29:00.817 --> 00:29:02.586
And are you as a business owner?

00:29:02.616 --> 00:29:02.826
Yeah.

00:29:02.856 --> 00:29:03.547
Ready to sell?

00:29:03.606 --> 00:29:03.787
Yeah.

00:29:03.876 --> 00:29:05.261
Had some different, uh, do you wanna drop names?

00:29:05.676 --> 00:29:06.606
Uh, still there.

00:29:06.606 --> 00:29:13.416
I think he's changed companies now, so I don't know that the company, uh, Jim Dee's, uh, uh, was the, he's a local tank, was the guy.

00:29:13.987 --> 00:29:14.136
Yeah.

00:29:14.136 --> 00:29:21.037
So he's great guy, but I think he's with, he's not, uh, yeah, he's with more of a actually the larger kind of, uh, yeah.

00:29:21.096 --> 00:29:21.787
Brokerage now.

00:29:21.787 --> 00:29:22.507
But he, which can be good.

00:29:22.957 --> 00:29:23.346
That's true.

00:29:23.676 --> 00:29:28.267
But yeah, I think, uh, the business runs really easy.

00:29:28.626 --> 00:29:31.957
Now I enjoy You take more trips than I do.

00:29:32.047 --> 00:29:32.616
Yeah, for sure.

00:29:32.616 --> 00:29:36.817
Like 75 days a year is kind of our, our benchmark for did we travel enough this year?

00:29:36.967 --> 00:29:37.297
Nice.

00:29:37.297 --> 00:29:42.817
Um, and, and you know, we, uh, I get out on the boat a lot, uh, during the busy season.

00:29:43.176 --> 00:29:47.707
Uh, we stay a little bit closer to home'cause my wife's a, a realtor, uh, in Fort Collins.

00:29:47.707 --> 00:29:51.967
And so her busy time is the summer, uh, or through the, through the busy months.

00:29:51.967 --> 00:29:53.527
We don't travel quite as much, but we still get away.

00:29:53.527 --> 00:29:54.396
We, we can still get away.

00:29:54.396 --> 00:29:57.997
She has a, I'm sure she a licensed personal assistant now, and so she can get away a little easier too.

00:29:58.116 --> 00:29:58.656
Oh, neat.

00:29:58.926 --> 00:29:59.166
Yeah.

00:29:59.406 --> 00:30:00.366
Yeah, that's pretty fun.

00:30:00.366 --> 00:30:03.307
So that somebody can actually show houses and basically do all the stuff.

00:30:03.336 --> 00:30:03.757
For sure.

00:30:04.027 --> 00:30:05.586
And she represents Bester Homes.

00:30:06.007 --> 00:30:06.582
Uh oh.

00:30:06.882 --> 00:30:18.817
And, uh, the Real Trends results just came out and she is number like eight in Colorado and number like 90 what in the United States for number of transactions.

00:30:18.846 --> 00:30:19.656
Oh, dang.

00:30:19.686 --> 00:30:20.977
Uh, she doesn't get a full commission.

00:30:20.977 --> 00:30:21.186
It's blah.

00:30:21.186 --> 00:30:21.426
Right, right.

00:30:21.426 --> 00:30:21.517
Blah.

00:30:21.517 --> 00:30:24.606
But but it's like still that's a, yeah.

00:30:25.116 --> 00:30:25.957
Uh, some numbers.

00:30:25.957 --> 00:30:27.517
Well, and I think what's cool is like.

00:30:28.957 --> 00:30:34.446
I've been able to witness that kind of, uh, evolution of her career.

00:30:34.926 --> 00:30:39.846
'cause she was, you know, the bookkeeper that told you the skateboard company is making Mad Red Ink.

00:30:39.906 --> 00:30:40.176
Yeah.

00:30:40.176 --> 00:30:41.076
And I don't like it.

00:30:41.076 --> 00:30:42.037
Mama don't like it.

00:30:42.247 --> 00:30:42.457
Yeah.

00:30:42.517 --> 00:30:50.467
Um, but also for, for Horner painting, she was really in that bookkeeping and totally, mostly financial management role when you first started here?

00:30:50.557 --> 00:30:50.767
Yep.

00:30:50.797 --> 00:30:52.116
Or started with Loco, I mean, yeah.

00:30:52.116 --> 00:30:57.696
Started with Loco and, uh, luckily Andrea Grant was our facilitator right.

00:30:57.696 --> 00:30:58.747
In her business.

00:30:58.777 --> 00:31:01.057
Previous, she was the accountant, right.

00:31:01.057 --> 00:31:02.497
She was the accounting side of things.

00:31:02.916 --> 00:31:14.227
So she spent a lot of time, we spent a lot of time in our one-on-ones, uh, with local think tank, uh, looking at our books, talking about books, talking about how to read them, how to organize them so they're accurate.

00:31:14.616 --> 00:31:19.866
Um, what, what, even getting your QuickBooks accounts, QuickBooks corrected and stuff above the line.

00:31:19.866 --> 00:31:23.196
Gross profit, collect inaccurate information on the front part.

00:31:23.287 --> 00:31:23.616
Yeah.

00:31:23.767 --> 00:31:24.997
Absolute game changer.

00:31:24.997 --> 00:31:25.477
And.

00:31:25.866 --> 00:31:30.426
Uh, really, because otherwise it was Sarah saying, Hey, don't spend money time.

00:31:30.457 --> 00:31:30.666
Right.

00:31:30.666 --> 00:31:31.807
We don't have that much cash right now.

00:31:31.896 --> 00:31:37.686
So, and, and learning, learning what, uh, because she wasn't necessarily financially managing either.

00:31:37.686 --> 00:31:39.067
She was just No, neither of us.

00:31:39.067 --> 00:31:39.757
Neither of us went to college.

00:31:39.967 --> 00:31:40.237
Yeah.

00:31:40.297 --> 00:31:41.196
Neither of us went to college.

00:31:41.227 --> 00:31:41.707
Oh, is that right?

00:31:41.977 --> 00:31:43.957
Um, and so we were all Not at all.

00:31:44.017 --> 00:31:44.406
Not at all.

00:31:45.037 --> 00:31:45.846
Can we go back?

00:31:45.967 --> 00:31:48.606
Uh, well, let's actually go back to Little Moses.

00:31:48.666 --> 00:31:48.906
Yeah.

00:31:49.386 --> 00:31:50.586
While, while we're here.

00:31:50.737 --> 00:31:51.817
Little Moses, we time machine it.

00:31:51.817 --> 00:31:52.176
Yeah.

00:31:52.237 --> 00:31:55.747
Because I, I know kind of the founding story of Horner painting a little bit, but yeah.

00:31:56.317 --> 00:31:59.707
I don't really know where Little Moses was when he was five.

00:32:00.007 --> 00:32:00.096
Mm-hmm.

00:32:00.336 --> 00:32:01.596
That's, you were in Nebraska, right?

00:32:01.596 --> 00:32:03.126
Going way, way Omaha.

00:32:03.126 --> 00:32:04.656
Uh, born in California.

00:32:04.836 --> 00:32:05.287
Oh, okay.

00:32:05.406 --> 00:32:05.767
Okay.

00:32:05.946 --> 00:32:12.727
And then I'm gonna say around when I was four, my parents decided we wanna, we wanna see what small town America's like.

00:32:12.757 --> 00:32:13.356
Is that right?

00:32:13.386 --> 00:32:16.866
And so they moved to Palmer, Nebraska, which is where?

00:32:16.926 --> 00:32:19.987
Uh, mid middle of Nebraska, middle of nowhere.

00:32:20.017 --> 00:32:20.287
Okay.

00:32:20.767 --> 00:32:22.957
Talking about, where were they in California and what were they doing?

00:32:22.957 --> 00:32:23.527
Sacramento.

00:32:23.797 --> 00:32:24.067
Okay.

00:32:24.067 --> 00:32:25.926
Uh, my dad's always been a, a contractor.

00:32:26.017 --> 00:32:26.076
Okay.

00:32:26.076 --> 00:32:29.646
Building, framing, trimming, trim, carpentry, all those type of things.

00:32:29.676 --> 00:32:29.737
Okay.

00:32:29.737 --> 00:32:30.547
General contracting.

00:32:31.116 --> 00:32:36.517
And, uh, they moved to Omaha first, or to Palmer, Nebraska first.

00:32:36.517 --> 00:32:37.957
Then like, small town suck actually.

00:32:38.767 --> 00:32:39.666
It's really hard.

00:32:39.967 --> 00:32:42.487
Um, uh, but I have great memories of that.

00:32:42.547 --> 00:32:48.277
Uh, and then we were in Omaha for, oh, where'd we go next?

00:32:48.517 --> 00:32:50.616
I think we went to, we were in Colorado for a while.

00:32:51.217 --> 00:32:54.696
Um, uh, during the, whenever interest rates were.

00:32:55.221 --> 00:32:56.362
At 18% super high.

00:32:56.541 --> 00:32:58.227
So you would've been like a 1998.

00:32:58.612 --> 00:32:58.882
Yeah.

00:32:58.971 --> 00:33:00.622
Uh, elementary school.

00:33:00.682 --> 00:33:02.902
I went to Shepherdson Elementary in Fort Collins twice.

00:33:02.961 --> 00:33:03.352
Oh, you did?

00:33:03.412 --> 00:33:03.652
Yeah.

00:33:03.801 --> 00:33:03.892
Okay.

00:33:03.892 --> 00:33:04.942
Did the first grade twice there.

00:33:05.031 --> 00:33:05.241
Oh.

00:33:05.451 --> 00:33:07.912
Uh, got held back as they called it.

00:33:08.451 --> 00:33:12.201
Um, and then the economy was horrible'cause interest rates were at 18%.

00:33:12.201 --> 00:33:15.321
We moved to Colorado, I mean, moved to California, sorry.

00:33:15.471 --> 00:33:16.402
Oh, back to California.

00:33:16.406 --> 00:33:22.011
And then, uh, would in California until my junior year in high school.

00:33:22.432 --> 00:33:28.942
And then my parents have always been, uh, so he was just kind of chasing where there was work as a contractor kind of, and church.

00:33:28.942 --> 00:33:31.971
They were, they were very involved with the music at multiple churches.

00:33:31.971 --> 00:33:35.511
The, the local, uh, megachurch Resurrection Fellowship.

00:33:35.571 --> 00:33:35.902
Okay.

00:33:35.961 --> 00:33:36.201
Yeah.

00:33:36.201 --> 00:33:38.602
My parents helped start that in Colorado.

00:33:38.692 --> 00:33:39.201
Oh, is that right?

00:33:39.201 --> 00:33:41.541
When it originally was planted or originally started.

00:33:41.632 --> 00:33:46.071
Oh, so they were part of that church in California too, kind of thing, uh, in Colorado.

00:33:46.132 --> 00:33:48.082
But they, they moved from either way.

00:33:48.082 --> 00:33:49.342
That was part of their thing.

00:33:49.432 --> 00:33:53.061
They were either, they were heavily involved in church, so we moved back to Omaha.

00:33:53.721 --> 00:33:55.582
Uh, to be involved with the church.

00:33:56.001 --> 00:34:01.221
And then, so I finished my junior and senior year in Omaha in high school.

00:34:01.882 --> 00:34:05.031
And, uh, met Sarah, uh, shortly after moving there.

00:34:05.031 --> 00:34:06.142
And we had dated for two years.

00:34:06.142 --> 00:34:08.927
She was one year ahead of me and, uh, oh, she's an older woman.

00:34:09.047 --> 00:34:09.527
I didn't know this.

00:34:09.527 --> 00:34:09.766
Yeah.

00:34:09.766 --> 00:34:12.141
An older woman or we just got held back a year.

00:34:12.231 --> 00:34:15.382
Well, you know, both, we can look, look at it either way.

00:34:16.012 --> 00:34:26.271
Um, but yeah, she, we were, you know, seriously dating and, uh, in high school and I actually, she waited a year she was gonna go to college, but mostly just'cause she wanted to meet a guy in college.

00:34:26.271 --> 00:34:28.672
She didn't have any major big aspirations.

00:34:28.942 --> 00:34:29.362
She was looking for her.

00:34:29.362 --> 00:34:29.722
MRS.

00:34:29.782 --> 00:34:29.992
Yeah.

00:34:29.992 --> 00:34:30.862
Yeah, exactly.

00:34:31.342 --> 00:34:44.722
Um, and, uh, I graduated a semester early from high school, which I regret like just go, just go one class for the last semester and piss off and, you know, senior or your girlfriend was gonna run off on you though.

00:34:45.081 --> 00:34:45.382
Yeah.

00:34:45.382 --> 00:34:45.382
Yeah.

00:34:46.012 --> 00:34:46.527
So probably not.

00:34:46.731 --> 00:34:49.702
I think I went to my high school graduation.

00:34:50.677 --> 00:34:56.677
Uh, engaged to be married with a brick phone on my hip, so everybody knew I wasn't a loser.

00:34:56.677 --> 00:34:59.077
Like I, I'm successful, I'm in business.

00:34:59.166 --> 00:35:01.387
I was in business with my, with my dad and brother at the time.

00:35:01.447 --> 00:35:01.717
Yeah.

00:35:01.836 --> 00:35:07.836
Um, but I graduated a semester early and went and walked with my class at the end of the year.

00:35:08.166 --> 00:35:13.027
And under my cap and gown was a, those old brick folks, like the size of a brick.

00:35:13.056 --> 00:35:14.586
I didn't have, like, someone was gonna call me.

00:35:14.586 --> 00:35:15.757
So What year did you graduate?

00:35:16.117 --> 00:35:16.836
Uh, 93.

00:35:16.927 --> 00:35:17.407
93.

00:35:17.407 --> 00:35:18.516
I was class of 92.

00:35:18.786 --> 00:35:19.027
Yeah.

00:35:19.027 --> 00:35:25.507
And I never even had a phone, uh, until I got to the bank out here in Colorado.

00:35:25.567 --> 00:35:25.717
Yeah.

00:35:25.746 --> 00:35:26.827
In 99.

00:35:26.976 --> 00:35:27.186
Yeah.

00:35:27.666 --> 00:35:28.626
So that's pretty early.

00:35:28.987 --> 00:35:29.436
Yeah.

00:35:29.572 --> 00:35:31.717
I mean, but yeah, you were an early adopter for sure.

00:35:31.987 --> 00:35:37.416
Tell me about like, like, go back to that little Moses, even though you moved around a lot and stuff.

00:35:37.416 --> 00:35:42.396
Like, were you always an idea guy and a maximizer or, I think so, yeah.

00:35:42.402 --> 00:35:45.757
Like I, if, if, uh, if, uh, if, and do you have siblings?

00:35:46.056 --> 00:35:46.327
Yeah.

00:35:46.447 --> 00:35:47.376
An older brother.

00:35:47.766 --> 00:35:50.197
Uh, two years older, and then there's a five year gap.

00:35:50.347 --> 00:35:52.476
And then I have two younger brothers that are two years apart.

00:35:52.536 --> 00:35:52.867
Okay.

00:35:53.106 --> 00:35:56.856
Um, and, uh, my older brother lives in Fort Collins.

00:35:57.726 --> 00:36:04.117
My younger brother Jonathan, lives in Mead, and my youngest brother, Zach, lives in Casper, Wyoming.

00:36:04.266 --> 00:36:04.567
Okay.

00:36:05.137 --> 00:36:07.086
Um, so the maximizer idea guy.

00:36:07.086 --> 00:36:07.237
Yeah.

00:36:07.291 --> 00:36:22.536
If, if something broke down, a TV went bad, like I'd wanna take it apart and figure out how it worked, or, um, uh, my grandfather, uh, I got to work with him, uh, when I was in Omaha outta high school, uh, for six years or so.

00:36:22.536 --> 00:36:32.887
Worked with my older brother and dad doing just general construction, and got to work with my grandfather, and he told me, let every motion, every thought.

00:36:33.771 --> 00:36:37.431
Uh, everything you do in the day be thinking, is this the best way to do it?

00:36:37.731 --> 00:36:37.882
Hmm.

00:36:38.121 --> 00:36:44.092
Is there some better way to do this that would produce better quality or would make it faster or easier or more ergonomic?

00:36:44.181 --> 00:36:44.362
Yeah.

00:36:44.632 --> 00:36:46.012
And that really stuck with me, huh?

00:36:46.581 --> 00:36:51.922
Um, I mean, if you're going outside to use the restroom, well, is there something out there you can grab while you're there that you're gonna have to grab later?

00:36:51.922 --> 00:36:54.231
Like, what can you be doing throughout the day?

00:36:54.231 --> 00:36:54.291
Yeah.

00:36:54.322 --> 00:36:56.601
To make it as efficient as awesome.

00:36:56.601 --> 00:36:58.251
It's like the one thing, have you read that book guys?

00:36:58.257 --> 00:36:58.487
Mm-hmm.

00:36:58.487 --> 00:36:58.806
Mm-hmm.

00:36:58.882 --> 00:37:02.362
You haven't, uh, by Kel Keller, uh, the the real estate guy.

00:37:02.422 --> 00:37:02.992
Okay.

00:37:03.021 --> 00:37:03.052
Okay.

00:37:03.621 --> 00:37:14.722
But it's the one thing and the big premise is like, what's the one thing that you can do right now or today to make everything else either better or unnecessary or something like that.

00:37:14.726 --> 00:37:15.007
Yeah, yeah, for sure.

00:37:15.012 --> 00:37:17.481
And that's kind of the whole theme about what you're talking about.

00:37:17.481 --> 00:37:18.802
Kind of interesting.

00:37:19.041 --> 00:37:29.362
And I, and I think I took that into, in the early years, how to paint, how to apply the paint, um, and then later on how to run the business, putting.

00:37:29.766 --> 00:37:38.047
Uh, I think it, maybe it was the e myth that was, that said, run your business with the intention of selling it, make it sellable.

00:37:38.106 --> 00:37:47.077
If you do that, it will run easier and be more organized and be more intentional and not just be this, you know, working in your business, not on your business.

00:37:47.081 --> 00:37:47.211
Yeah.

00:37:48.157 --> 00:37:48.277
Yeah.

00:37:48.277 --> 00:37:50.827
Do you have, uh, evolution plans?

00:37:50.827 --> 00:37:57.246
Is it kind of slow growth with, uh, new construction, slowly catching up to Yeah.

00:37:57.487 --> 00:38:03.757
Well, uh, repaints or did you go outside of this region or buy other companies or anything like that?

00:38:03.757 --> 00:38:04.746
None of those things.

00:38:04.927 --> 00:38:05.166
Okay.

00:38:05.197 --> 00:38:11.106
Uh, I, I was involved with a trade specific business training group, uh, BTA Breakthrough Academy, highly recommended.

00:38:11.106 --> 00:38:16.356
If you're in the trades, they will change your, uh, how organized you are, um, and.

00:38:16.911 --> 00:38:21.231
Uh, a lot of guys in that group, you know, it's, it's up into the Right.

00:38:21.411 --> 00:38:22.192
Bigger is better.

00:38:22.492 --> 00:38:22.552
Yeah.

00:38:22.552 --> 00:38:33.262
Top line revenue produce, and I'm more focused on, uh, you know, bottom line revenue being bigger and also, uh, headaches being less.

00:38:33.322 --> 00:38:33.561
Yeah.

00:38:33.862 --> 00:38:41.302
And things being so organized and so dialed and operating off such margin that you can have a five year no questions asked.

00:38:41.302 --> 00:38:41.751
Warranty.

00:38:41.786 --> 00:38:42.077
Yeah.

00:38:42.351 --> 00:38:42.532
Yeah.

00:38:42.532 --> 00:38:43.012
That's fine.

00:38:43.521 --> 00:38:44.391
I don't have to think about it.

00:38:44.427 --> 00:38:44.717
Yeah.

00:38:44.992 --> 00:38:45.141
Yeah.

00:38:45.141 --> 00:38:47.121
You're an idiot and you're wrong, but I don't care.

00:38:47.547 --> 00:38:47.836
Yeah.

00:38:47.836 --> 00:38:49.402
That's hail this, right?

00:38:49.402 --> 00:38:49.492
Yeah.

00:38:49.492 --> 00:38:49.492
Yeah.

00:38:49.498 --> 00:38:50.842
It's a, it's a hail damage.

00:38:51.141 --> 00:38:51.501
Fine.

00:38:51.561 --> 00:38:52.161
We'll just cover it.

00:38:52.371 --> 00:38:53.452
It's four garage doors.

00:38:53.661 --> 00:38:55.641
It'll take, it'll take half a day for a guy.

00:38:55.762 --> 00:38:55.911
Right.

00:38:55.911 --> 00:38:57.442
And you'll be super pumped about it.

00:38:57.442 --> 00:38:57.711
Right.

00:38:57.771 --> 00:38:58.492
I'm not gonna argue.

00:38:59.032 --> 00:38:59.242
Right.

00:38:59.242 --> 00:38:59.512
Why?

00:38:59.601 --> 00:39:01.072
And you might even leave me a gigantic Yeah.

00:39:01.101 --> 00:39:01.882
Positive review.

00:39:02.032 --> 00:39:02.271
Yeah.

00:39:02.481 --> 00:39:04.161
You're a repeat customer, so I don't care.

00:39:04.192 --> 00:39:04.461
Right.

00:39:04.521 --> 00:39:04.641
Yeah.

00:39:04.641 --> 00:39:08.782
You're gonna, you're gonna call us in in five more years or 10 years when you move, or, yeah.

00:39:08.786 --> 00:39:14.632
So just having, so it's really just, uh, focusing on kind of being profitable, efficient.

00:39:14.692 --> 00:39:14.931
Yep.

00:39:14.961 --> 00:39:17.121
Maximizing your travel time.

00:39:17.211 --> 00:39:18.771
A hundred days a year would be okay.

00:39:18.831 --> 00:39:19.101
Yep.

00:39:19.342 --> 00:39:20.782
Um, in the future.

00:39:20.902 --> 00:39:21.532
Absolutely.

00:39:22.132 --> 00:39:22.431
Yeah.

00:39:22.431 --> 00:39:26.092
And, uh, uh, yeah, I don't know.

00:39:26.331 --> 00:39:29.512
I don't have a date of like, well, when I'm 60, I'm 50 now.

00:39:29.601 --> 00:39:29.842
Right.

00:39:29.961 --> 00:39:31.612
When I'm 60, I'm gonna retire.

00:39:32.181 --> 00:39:33.681
Uh, it just doesn't seem appealing.

00:39:33.681 --> 00:39:33.742
I.

00:39:34.327 --> 00:39:35.317
Yeah, I'm, I'm, what are you gonna do?

00:39:35.887 --> 00:39:38.317
It's like the, the fishing, the, the fisherman story.

00:39:38.317 --> 00:39:43.956
Well, you could get a bunch of boats and then you could sit on the dock and play your guitar, and I'm already doing that, so I haven't siesta with your wife yet.

00:39:43.987 --> 00:39:44.197
Yeah.

00:39:44.887 --> 00:39:46.447
Why would I make it bigger?

00:39:46.536 --> 00:39:50.257
Well, that's crazy that, so when did Sarah start her real estate career?

00:39:50.766 --> 00:39:53.047
Not months back there, but that's eight years ago.

00:39:53.077 --> 00:39:53.467
Okay.

00:39:53.797 --> 00:39:55.117
Uh, about 17.

00:39:55.117 --> 00:39:57.126
The business was about 17 or 18 years old.

00:39:57.637 --> 00:40:00.126
And, uh, it, the, the books were running great.

00:40:00.126 --> 00:40:05.646
She trained someone to take her position and to, uh, administer the books.

00:40:05.646 --> 00:40:18.967
And then we started folding in some things from, uh, local think tank and from Andrea Grant on, uh, it was good accounting, but it wasn't necessarily, yeah, above the line, below the line, gross profit, net profit, more just net profit.

00:40:19.447 --> 00:40:22.117
And, uh, so that really transformed knowing that.

00:40:22.581 --> 00:40:31.161
If you maintain a gross profit, labor material, um, what's leftover, then you can predict the net profit a lot easier.

00:40:31.492 --> 00:40:31.581
Mm-hmm.

00:40:31.822 --> 00:40:38.572
And so being able to look at things daily or weekly, um, and, and know where you're headed based on the numbers.

00:40:38.661 --> 00:40:39.021
Yeah.

00:40:39.112 --> 00:40:40.882
Um, hugely helpful.

00:40:40.882 --> 00:40:48.952
I think that's probably like, probably one of the things that I've seen more businesses, more business owners than not.

00:40:48.981 --> 00:40:51.141
Like, not like they know what net profit is, right?

00:40:51.141 --> 00:40:51.202
Yeah.

00:40:51.202 --> 00:40:52.762
Because that's, I gotta pay taxes on that.

00:40:52.791 --> 00:40:53.001
Yep.

00:40:53.331 --> 00:40:56.422
But what, what does that gross profit margin tell you?

00:40:56.661 --> 00:40:56.871
Yeah.

00:40:56.902 --> 00:40:57.291
What's that?

00:40:57.291 --> 00:40:58.371
Operating revenue?

00:40:58.521 --> 00:40:58.702
Yeah.

00:40:58.702 --> 00:41:02.961
You know, in your case you've got kind of a headquarters office with all these contractors and things, right?

00:41:03.231 --> 00:41:03.442
Yeah.

00:41:03.501 --> 00:41:05.271
And what do those numbers really mean?

00:41:05.782 --> 00:41:05.961
Yeah.

00:41:05.961 --> 00:41:09.862
It tells you that the business is healthy or not, whether your checking account reflects it.

00:41:09.862 --> 00:41:10.641
We have a cycle.

00:41:11.092 --> 00:41:11.331
Sure.

00:41:11.331 --> 00:41:13.041
Um, where we go in the red in the winter.

00:41:13.161 --> 00:41:13.342
Yeah.

00:41:13.342 --> 00:41:14.751
Because repaints don't do as much.

00:41:14.811 --> 00:41:14.931
Right.

00:41:14.936 --> 00:41:15.137
Right.

00:41:15.141 --> 00:41:15.922
It's a lot less volume.

00:41:15.922 --> 00:41:16.161
Right.

00:41:16.492 --> 00:41:19.012
And so, and even new construction is probably slower too.

00:41:19.012 --> 00:41:19.192
Right.

00:41:19.222 --> 00:41:21.262
Uh, it stays more steady.

00:41:21.472 --> 00:41:25.132
Maybe it's, it's slightly less billing'cause you just can't get outside sometimes and paint.

00:41:25.672 --> 00:41:32.931
Um, but, uh, being able to read the numbers and not read your net profit or not just read what's in the checking account.

00:41:32.931 --> 00:41:33.202
Right.

00:41:33.351 --> 00:41:34.161
And understanding.

00:41:34.161 --> 00:41:35.121
No, that's cash flow.

00:41:35.211 --> 00:41:35.512
Right.

00:41:35.541 --> 00:41:36.802
I, that looks, oh wow.

00:41:36.802 --> 00:41:39.052
I've got hundreds of thousands of dollars in the bank.

00:41:39.052 --> 00:41:39.891
Let's go spend it.

00:41:40.041 --> 00:41:40.222
Yep.

00:41:40.222 --> 00:41:40.402
Yep.

00:41:40.431 --> 00:41:41.032
No.

00:41:41.391 --> 00:41:42.322
Don't do that.

00:41:43.041 --> 00:41:43.311
Right.

00:41:43.311 --> 00:41:46.731
You've got a winter coming where, you know, you have to weather through that.

00:41:46.731 --> 00:41:47.242
So Yeah.

00:41:47.242 --> 00:41:47.242
Yeah.

00:41:47.331 --> 00:41:55.222
Predicting accurately whether you're healthy, not based on the checking account, but based on the gross profit, net profit, year to date, comparisons.

00:41:55.552 --> 00:41:56.751
Um, hugely helpful.

00:41:56.782 --> 00:42:01.822
I financed a more than a, a couple motorcycle dealerships over the years when I was a banker.

00:42:01.942 --> 00:42:02.061
Yeah.

00:42:02.061 --> 00:42:02.782
Same kind of thing.

00:42:02.782 --> 00:42:04.101
Like you're gonna lose money.

00:42:04.101 --> 00:42:09.592
You, maybe you'll have a miracle because Christmas presents and make money in December.

00:42:09.681 --> 00:42:10.012
Yeah.

00:42:10.072 --> 00:42:16.072
But you'll lose money from October through probably February, maybe March.

00:42:16.192 --> 00:42:16.402
Yeah.

00:42:16.612 --> 00:42:20.452
You know, just same, I mean, years cycle's not quite as long probably, but depends.

00:42:20.452 --> 00:42:20.512
Yeah.

00:42:20.572 --> 00:42:20.811
Right.

00:42:20.811 --> 00:42:22.132
And it's weather dependent too, right?

00:42:22.461 --> 00:42:23.331
Or, or not really.

00:42:23.331 --> 00:42:23.722
A little bit.

00:42:23.722 --> 00:42:24.112
I mean, too much.

00:42:24.112 --> 00:42:29.152
It's not as weather dependent because in Fort Collins, most people actually could repaint their house in 300 days of sunshine February.

00:42:29.152 --> 00:42:29.331
Yeah.

00:42:29.601 --> 00:42:30.021
Right.

00:42:30.021 --> 00:42:32.661
They actually, the weather's just fine to get those paintings done.

00:42:32.661 --> 00:42:35.302
They just don't think they should do that in the winter.

00:42:35.481 --> 00:42:35.811
Yeah.

00:42:35.961 --> 00:42:38.871
I, I learned the cash flow lesson the hard way.

00:42:39.427 --> 00:42:40.536
Uh, oh.

00:42:40.536 --> 00:42:46.641
It would've been, I dunno, when it was 2007, early on in business before we, you know, before the profit thing.

00:42:46.641 --> 00:42:47.586
Before the longboard company.

00:42:47.646 --> 00:42:49.237
Before the longboard company, okay.

00:42:49.327 --> 00:42:53.976
And I was just like, babe, this, like, we have, so we have, we have like 50 grand in the bank.

00:42:53.976 --> 00:42:54.726
It's amazing.

00:42:54.936 --> 00:42:58.597
And the next month, babe, we still, we have 60 grand in the bank, babe.

00:42:58.657 --> 00:42:59.797
The next month it's still there.

00:42:59.797 --> 00:43:01.722
I think this is, I think this is real, real net.

00:43:01.722 --> 00:43:02.916
Think we're finally making some real money.

00:43:02.916 --> 00:43:03.967
Now this is net profit.

00:43:04.327 --> 00:43:05.016
Make a list.

00:43:05.016 --> 00:43:06.547
What do you, what do you want to go buy this weekend?

00:43:06.547 --> 00:43:10.597
Let's just, and we went out in a weekend and blew like 20 grand.

00:43:10.746 --> 00:43:11.286
Okay?

00:43:11.286 --> 00:43:12.637
Not on like a new car or anything.

00:43:12.637 --> 00:43:13.387
Not a new car.

00:43:13.387 --> 00:43:15.876
It's like, oh, big screen tv, entertainment here, couches.

00:43:15.876 --> 00:43:18.577
And, uh, one, the, I call it the ping pony story.

00:43:18.996 --> 00:43:21.036
Um, and I was looking over the list.

00:43:21.036 --> 00:43:22.686
I'm like, what the hell is a ping pony?

00:43:23.376 --> 00:43:23.706
What?

00:43:23.766 --> 00:43:25.777
I, I wrote it down, well, it was ping pong.

00:43:26.016 --> 00:43:27.157
I wanted a ping pong table.

00:43:27.217 --> 00:43:28.146
I didn't close the G.

00:43:28.146 --> 00:43:29.016
It looked like a Y.

00:43:29.407 --> 00:43:32.856
But I wanted that ping pong table so bad, and it was so important that I couldn't remember.

00:43:33.202 --> 00:43:38.481
What I had written down, like, so yeah, that was the, the lesson of that's not your money, that's the company's money.

00:43:38.751 --> 00:43:46.012
And why did, like, was this just happened to be the fall or bill the invoice or something like that?

00:43:46.012 --> 00:43:46.672
Yeah, yeah, yeah.

00:43:46.672 --> 00:43:55.461
Into the summer and, and then, you know, long winter and come January you're like, Ooh, yeah, this TV doesn't look as smart as it used to when I first hung on the wall.

00:43:55.641 --> 00:43:56.152
Yeah.

00:43:56.481 --> 00:44:00.831
Went in, went into the recession, went Oh, right, because you were going right into that too.

00:44:00.831 --> 00:44:06.141
I think 250,000 in the red credit cards were maxed out.

00:44:06.172 --> 00:44:06.442
Oh, damn.

00:44:06.472 --> 00:44:09.742
Sherman Williams was maxed out, uh, the other paint store.

00:44:09.742 --> 00:44:11.836
This is like through the course of those years, or one years?

00:44:11.836 --> 00:44:13.072
Yeah, through the course of those years.

00:44:13.101 --> 00:44:13.521
Wow.

00:44:13.521 --> 00:44:17.751
And, um, and then so you were hanging on kind of just barely hanging on.

00:44:17.751 --> 00:44:20.181
I mean, Sherman Owen's like, Hey, you're two months behind.

00:44:20.181 --> 00:44:22.282
You've gotta make a payment, or we can't give you any more paint.

00:44:22.822 --> 00:44:25.791
And then, uh, you're like, well, shit, I can't make any money if I don't get paint.

00:44:26.271 --> 00:44:27.891
So I, I'll find a way to give him a little money.

00:44:28.132 --> 00:44:28.342
Yeah.

00:44:28.371 --> 00:44:31.222
So that was, those were hard times, but we, we made it through.

00:44:31.641 --> 00:44:32.481
Learned a lot.

00:44:32.992 --> 00:44:40.641
Um, and uh, as the economy started getting better, we were, we're tighter and cleaner and Yeah.

00:44:40.672 --> 00:44:42.802
Um, less got rid of all debt.

00:44:42.802 --> 00:44:44.331
You cut the fat when you have a recession, you know?

00:44:44.331 --> 00:44:44.751
You do.

00:44:44.931 --> 00:44:45.411
You do.

00:44:45.862 --> 00:44:52.972
And then, uh, operating off margin now enough that when it's time to buy a new company vehicle, we just pay cash.

00:44:53.512 --> 00:44:55.192
I don't, I don't need to finance a vehicle.

00:44:55.197 --> 00:44:55.427
Yeah.

00:44:55.487 --> 00:45:00.681
Uh, we pay our, uh, credit card early and get 1.5% back.

00:45:00.891 --> 00:45:03.862
We pay our Sherman Williams bill early and get 2% back.

00:45:04.311 --> 00:45:06.592
Three and a half percent on 700,000.

00:45:06.681 --> 00:45:07.072
Right.

00:45:07.251 --> 00:45:09.262
That's, that's money in your pocket.

00:45:09.382 --> 00:45:12.592
That was, uh, just for not having, not being stretched too thin.

00:45:12.621 --> 00:45:12.802
Yeah.

00:45:12.802 --> 00:45:13.072
Yeah.

00:45:13.342 --> 00:45:24.351
That's, uh, like literally how some companies made it, big electric service companies and stuff like that is like, that's when you're trying to get to a one or 2% net margin.

00:45:25.431 --> 00:45:27.442
Prepay and stuff, all that, it makes such a difference.

00:45:27.561 --> 00:45:27.802
Yeah.

00:45:28.016 --> 00:45:28.306
Yeah.

00:45:28.581 --> 00:45:31.612
So what would, what would, um, well two questions.

00:45:31.672 --> 00:45:31.851
Yeah.

00:45:32.362 --> 00:45:40.461
What would your primary clients, we will talk about the corporate or the repaint, or not the repaint, but the, the new construction clients.

00:45:40.641 --> 00:45:45.742
What would they say would be kind of their main reasoning for choosing Horner painting, if you will?

00:45:46.431 --> 00:45:46.791
Yeah.

00:45:46.942 --> 00:46:01.101
Uh, we're, we're so much more organized than any other painting company or even, you know, ladder a truck guy, um, from getting the estimates turned around quickly from the billing side.

00:46:01.461 --> 00:46:07.402
Uh, Connor does a pre walk before the exterior starts, before the interior starts, before the touch up phase of the job.

00:46:07.942 --> 00:46:10.521
And, and the guys are super dialed.

00:46:10.521 --> 00:46:14.871
We hold, just'cause they're subcontractors doesn't mean we don't hold them to a high standard.

00:46:14.871 --> 00:46:14.931
Yeah.

00:46:14.931 --> 00:46:16.461
They're still applying the paint.

00:46:17.152 --> 00:46:18.382
Really, really well.

00:46:18.621 --> 00:46:20.271
And so the quality is high.

00:46:20.751 --> 00:46:28.431
And the organization, uh, we offer a professional designer to come and meet with you and help you pick colors and, uh, yeah.

00:46:28.431 --> 00:46:31.132
Just really being dialed on that organization part.

00:46:31.132 --> 00:46:32.692
We have the bandwidth.

00:46:32.692 --> 00:46:37.612
We can always meet your date, like maybe, maybe once a year, maybe throw a bunch of extra resources at it.

00:46:37.612 --> 00:46:37.942
We can, yeah.

00:46:38.152 --> 00:46:45.891
Maybe once a year we're like, Hey, our guys took a little longer, we're gonna need an extra day to finish the house, so you're gonna have to bump the electrician or whoever's coming in next.

00:46:45.891 --> 00:46:46.157
Right, right.

00:46:46.431 --> 00:46:56.572
Um, but so reliability, huge, organized, professional, just like a real business, not just, and, and in the trades, that's, I mean, it's becoming more and more business oriented.

00:46:56.572 --> 00:46:56.782
Right.

00:46:56.811 --> 00:47:07.641
Well, and it's like some, honestly, some painting companies with the subcontractor model, like that's really all they do is get business and they send it out to the subs and the subs Totally.

00:47:07.702 --> 00:47:11.302
You know, show up with whatever rigs and equipment they have and Yeah.

00:47:11.362 --> 00:47:12.561
You know, no real rules.

00:47:12.681 --> 00:47:13.101
Totally.

00:47:13.717 --> 00:47:14.137
Totally.

00:47:14.197 --> 00:47:17.527
How do you, so I guess let's stay on there.

00:47:17.766 --> 00:47:31.206
Like how do you keep those subcontractors kind of doing things the Horner way and, and what would they say about why they're subs primarily for Horner instead of choosing some other path?

00:47:31.266 --> 00:47:32.706
Or why not just go out on your own and do yourself?

00:47:33.007 --> 00:47:33.097
Right.

00:47:33.186 --> 00:47:35.347
Um, we always keep work out in front of them.

00:47:35.617 --> 00:47:35.797
Hmm.

00:47:36.157 --> 00:47:39.097
Uh, so they are going to be busy year round.

00:47:39.157 --> 00:47:39.427
Yeah.

00:47:39.487 --> 00:47:47.376
Uh, for the new construction guys year round and for, uh, Carlos and Manuel, our 10 and 15 year guys, they stay busy year round.

00:47:47.376 --> 00:47:53.166
The other subs have the understanding that, hey, we're gonna work through the exterior season for eight months, and then we might give you a job here and there.

00:47:53.166 --> 00:47:56.226
But they, they understand that that's, that's part of what they have to plan on.

00:47:56.226 --> 00:48:00.606
But, um, so reliability of work, always being there, always being ready.

00:48:00.907 --> 00:48:04.086
The colors are organized, the estimates are detailed.

00:48:04.086 --> 00:48:06.637
They know exactly what they need to do, what they don't need to do.

00:48:06.637 --> 00:48:06.876
Mm.

00:48:07.146 --> 00:48:08.047
And you're paying.

00:48:08.856 --> 00:48:10.117
They're getting paid fairly.

00:48:10.387 --> 00:48:10.597
Yeah.

00:48:10.657 --> 00:48:15.577
We're paying as much or more percent of the percent of the project than any other painting company.

00:48:15.847 --> 00:48:17.376
Our prices are not low.

00:48:17.527 --> 00:48:18.757
They're Yeah.

00:48:19.027 --> 00:48:20.257
Upper middle, upper middle.

00:48:20.646 --> 00:48:24.007
Um, and so, uh, it's just Yeah.

00:48:24.666 --> 00:48:25.956
Treating, treating them really fairly.

00:48:26.016 --> 00:48:26.137
Yeah.

00:48:26.197 --> 00:48:33.157
Uh, having, having a, uh, a service manager or a touchup crew that can come in for that customer that's being unreasonable.

00:48:33.186 --> 00:48:33.487
Yep.

00:48:33.726 --> 00:48:35.916
And if you don't have that in-house painter Yeah.

00:48:36.217 --> 00:48:38.797
To go babysit the customer that's being unreasonable.

00:48:38.797 --> 00:48:38.887
Right.

00:48:38.887 --> 00:48:40.117
But you're gonna take care of'em anyways.

00:48:40.121 --> 00:48:40.302
Right.

00:48:40.356 --> 00:48:40.476
Right.

00:48:40.597 --> 00:48:43.746
The subcontractor doesn't have time to go back four times to do touch up.

00:48:43.777 --> 00:48:48.606
Well, and they might not have always the communication skills and stuff too.

00:48:48.637 --> 00:48:48.876
Correct.

00:48:48.876 --> 00:48:49.146
Right.

00:48:49.146 --> 00:48:51.847
I would imagine most of your contractors are Hispanic.

00:48:52.086 --> 00:48:52.387
Yep.

00:48:52.777 --> 00:48:53.376
Uh, yep.

00:48:53.556 --> 00:48:54.697
Most of'em are Hispanic.

00:48:55.056 --> 00:48:55.867
And are they illegal?

00:48:56.402 --> 00:48:56.981
Uh, no.

00:48:57.041 --> 00:49:06.456
Not to get, uh, everyone provides hourly or subcontractor provides me with the, uh, documentation that says they are.

00:49:07.192 --> 00:49:09.532
Uh, like eligible to work, eligible to work.

00:49:09.592 --> 00:49:11.481
Uh, is that document real or not?

00:49:11.481 --> 00:49:13.612
That's not my job to scrutinize.

00:49:13.882 --> 00:49:15.532
I submit it to the state of Colorado.

00:49:15.532 --> 00:49:21.442
I submit it to, uh, through the proper channels, and then it's their job to come back and say, Hey, that's not Gotcha.

00:49:21.501 --> 00:49:22.222
Uh, legitimate.

00:49:22.222 --> 00:49:25.942
So does this kind of immigration crackdown concern you at all?

00:49:25.947 --> 00:49:25.987
Yeah.

00:49:26.016 --> 00:49:26.547
Like, do you think Yeah.

00:49:26.547 --> 00:49:29.391
Uh, in the first round, no.

00:49:29.931 --> 00:49:32.572
Uh, this round may be a little more Yeah.

00:49:32.661 --> 00:49:39.922
Um, but I, yeah, I think, you know, hopefully they're like, guys have been here for 5, 10, 15 years painting houses.

00:49:40.311 --> 00:49:53.632
If you're not, you know, uh, in a gang and you're not committing a crime, uh, I, I don't think they're going to just come after hardworking people in the us.

00:49:53.637 --> 00:49:53.677
Yeah.

00:49:53.697 --> 00:49:54.556
One one would hope.

00:49:54.952 --> 00:49:55.012
Yeah.

00:49:55.012 --> 00:49:56.512
Although certainly they're trying to.

00:49:57.141 --> 00:50:02.992
Say those stories are happening, but I think that's what they, I dunno, it's all such a narrative thing out there in the world today.

00:50:03.231 --> 00:50:03.561
Yeah.

00:50:03.592 --> 00:50:07.371
But, so anyway, so you're anywhere I going to go?

00:50:07.371 --> 00:50:10.371
Kind of, if you've got this million,$2 million homeowner, right?

00:50:11.152 --> 00:50:27.231
Like if a, if someone's kind of Spanish first language and not that great a communicator, they might not even quite really understand exactly what that pissed off customer is is going for, or No, there's every, every lead on the team, uh, speaks Oh, uh, English very well.

00:50:27.322 --> 00:50:27.532
Yeah.

00:50:27.561 --> 00:50:27.592
Okay.

00:50:27.592 --> 00:50:29.782
Can communicate, articulate for us.

00:50:29.782 --> 00:50:38.871
I'm thinking about the other kind of shoot shot in the dark contractors or whatever, where it's a subcontract painter and Yeah, no, no, I need this fixed and that fixed and like, I don't know, crazy lady told me something.

00:50:38.871 --> 00:50:39.231
Something.

00:50:39.291 --> 00:50:39.742
Yeah.

00:50:39.867 --> 00:50:40.086
No.

00:50:40.086 --> 00:50:40.367
Yeah.

00:50:40.461 --> 00:50:47.092
It's, um, yeah, having really good guys and taking care of them, valuing them is the core values, right?

00:50:47.092 --> 00:50:47.722
People matter.

00:50:47.722 --> 00:50:49.641
Integrity always and community driven.

00:50:50.226 --> 00:51:02.286
That's why the, that's why we have good relationships, long standing relationships with our contractors and why they are like, yeah, I could try and do this my own on my own, but it's just easy.

00:51:02.737 --> 00:51:02.827
Right.

00:51:02.827 --> 00:51:03.516
With horn or painting.

00:51:03.577 --> 00:51:03.637
Yeah.

00:51:03.637 --> 00:51:08.496
And I'm making a great living and I might make less money, might have a lot more struggles if I did it on my own.

00:51:08.556 --> 00:51:09.067
Absolutely.

00:51:09.067 --> 00:51:18.157
Carlos, uh, bought his first house maybe eight years ago and then sold that house and bought his dream home, uh, like four or five years ago.

00:51:18.161 --> 00:51:18.172
Right.

00:51:18.487 --> 00:51:19.416
And it's just amazing.

00:51:19.416 --> 00:51:21.336
Like, he's like, this is my dream home.

00:51:21.516 --> 00:51:21.606
Yeah.

00:51:21.637 --> 00:51:23.706
It's in the school that I want my kids to go to.

00:51:23.737 --> 00:51:23.976
Yeah.

00:51:24.097 --> 00:51:32.856
Um, and uh, he grew up on a dirt floor, uh, in El Salvador and uh, now he is living the American dream.

00:51:33.637 --> 00:51:36.606
And so it's really great to have those type of partnerships.

00:51:36.876 --> 00:51:42.817
Um, yes, they're subcontractors, but they're a part of the team and, uh, uh, a part of the community.

00:51:43.507 --> 00:51:45.172
One of my, uh, first.

00:51:46.356 --> 00:51:56.496
I guess beyond like a local chapter meeting, uh, experience with you is when Horner painting hired Bears Backyard Grill to uh, serve your summer barbecue at the park.

00:51:56.496 --> 00:51:57.516
I forget which park that was.

00:51:57.516 --> 00:51:58.927
It was down south kind of somewhere, right?

00:51:58.956 --> 00:51:59.197
Yeah.

00:51:59.197 --> 00:51:59.197
Yeah.

00:51:59.677 --> 00:52:07.567
And uh, and you guys had the, had the boxing ring set up and you strapped on boxing gloves and, and boxed with, uh oh man.

00:52:07.567 --> 00:52:09.246
Some of your contractors and stuff.

00:52:09.876 --> 00:52:12.512
Yeah, I don't, that was, that was a very foolish thing to do.

00:52:12.847 --> 00:52:15.456
Uh, Indy you took, I I saw you take a couple of good shots.

00:52:15.456 --> 00:52:15.547
Oh yeah.

00:52:15.547 --> 00:52:20.077
Indy was, uh, the guy that I, he had boxed the boss a step in the ring.

00:52:20.077 --> 00:52:24.786
We had a little fake ring and boxing gloves and he was, I knew he was an MMA fighter.

00:52:25.237 --> 00:52:26.617
Like I'd gone down to Denver.

00:52:27.577 --> 00:52:27.637
Yeah.

00:52:27.637 --> 00:52:32.106
And I think maybe I went down to Denver afterwards, but I At least he way you knew he was, I knew he trouble.

00:52:32.302 --> 00:52:32.592
Yeah.

00:52:32.827 --> 00:52:39.726
And he, yeah, he came out of the ring and, you know, I was covering myself and he gave me a body shot, dropped my hands, and then smacked me right in the head.

00:52:40.356 --> 00:52:41.047
And I went, okay.

00:52:41.047 --> 00:52:45.367
He wanted to just let you know, like, Hey, we're gonna just do this friendly, but I could, I could just finish you at any time.

00:52:45.487 --> 00:52:45.876
Right.

00:52:46.297 --> 00:52:51.907
Could be over really quick if I wanted, we put on a good show and, uh, and, and didn't, I didn't get myself knocked out.

00:52:51.907 --> 00:52:52.632
So that was a way Yeah, yeah.

00:52:52.637 --> 00:52:53.496
You took it to good spirit.

00:52:53.677 --> 00:52:54.036
I remember that.

00:52:54.036 --> 00:52:54.757
And, uh, Indian.

00:52:54.757 --> 00:53:01.956
Indian and Johnny, they, they'd been with me for 10, 12 years and uh, and then they were hourly employees when I had most, mostly hourly employees back then.

00:53:02.286 --> 00:53:05.166
And then they started their own company and they're actually very successful.

00:53:05.617 --> 00:53:06.952
That sounds like friendly with them as well.

00:53:06.952 --> 00:53:07.231
Yeah.

00:53:07.237 --> 00:53:09.367
Friendly, friendly with them, wish'em all the best.

00:53:09.396 --> 00:53:10.836
We talk, you know, a couple times a year.

00:53:11.226 --> 00:53:20.047
Um, and, uh, yeah, they're, they're awesome, awesome individuals and, uh, great to see them starting their own company, even not as a subcontractor for Horner painting model.

00:53:20.047 --> 00:53:20.311
Yeah, yeah.

00:53:20.501 --> 00:53:21.552
They're doing it themselves.

00:53:21.552 --> 00:53:23.766
They're doing repaints and getting the customers and all the things.

00:53:23.766 --> 00:53:23.768
Yep.

00:53:23.856 --> 00:53:24.097
Yep.

00:53:24.157 --> 00:53:24.637
Exactly.

00:53:25.447 --> 00:53:28.237
What else would you share with me about like.

00:53:28.867 --> 00:53:32.556
You've kind of, your principles and maximizing sizing.

00:53:32.556 --> 00:53:39.217
What, what do you, what's your favorite part about kind of growing, building a team?

00:53:39.217 --> 00:53:42.367
Managing people like, yeah.

00:53:43.117 --> 00:54:00.577
Um, healthy things grow and whether it's the company, the bottom line, the top line, or the people in your company, uh, helping any of those things grow, helping the company grow, helping the profits grow, helping Connor grow.

00:54:01.132 --> 00:54:05.092
Helping Hannah grow the world's best admin ever.

00:54:05.331 --> 00:54:11.992
She like, like for the last three years, I like, I'm like, Hey, you're getting a really big raise this year, but like, that's not normal.

00:54:11.992 --> 00:54:14.481
You can't, you won't necessarily get that next year, right?

00:54:14.481 --> 00:54:19.766
And like the next year you're like, God, you keep taking on all these great responsibilities and my list so much easier are so valuable.

00:54:19.766 --> 00:54:22.911
And you're, you're every task put in front of you, you just crush.

00:54:22.911 --> 00:54:26.331
I'm like, well this is this second year in a row, but I don't want this to be a pattern.

00:54:26.331 --> 00:54:30.382
Like this is a 15% raise, but that's not normal is like it's going.

00:54:30.681 --> 00:54:37.552
But she's, uh, um, watching her grow, uh, in her role and her understanding of accounting and even marketing.

00:54:37.552 --> 00:54:39.472
We do all our own, all our own marketing in house.

00:54:39.472 --> 00:54:41.961
And, uh, she runs a lot of that.

00:54:41.961 --> 00:54:48.322
And, uh, administering a 401k administering, uh, health insurance plans, uh, doing payroll.

00:54:48.322 --> 00:54:50.181
Like, she just really Wow.

00:54:50.211 --> 00:54:54.021
Didn't have much QuickBooks or I.

00:54:54.322 --> 00:54:56.121
Office experience when she started.

00:54:56.121 --> 00:54:56.211
Yeah.

00:54:56.211 --> 00:54:59.177
And she just, you know, watching her grow and, and that's cool.

00:54:59.177 --> 00:55:00.052
And learn over time.

00:55:00.052 --> 00:55:04.132
And, and I think it's also like, it's something that I'm having to come to realize with it.

00:55:04.132 --> 00:55:13.012
Whether it's Adam who was with me a total of seven years, um, it's, it's pretty unrealistic to think that's no one's, that's, someone's never going to stop working with you.

00:55:13.101 --> 00:55:13.552
Yeah.

00:55:13.552 --> 00:55:13.552
Yeah.

00:55:13.702 --> 00:55:19.402
So why, like, don't make it too hard when, when somebody's ready to leave and you know they're ready to leave.

00:55:19.431 --> 00:55:19.581
Yeah.

00:55:19.972 --> 00:55:23.692
You know, you should, you should, you should, uh, have that conversation about parting ways.

00:55:24.081 --> 00:55:25.072
Like just go ahead and do it.

00:55:25.431 --> 00:55:25.552
Yeah.

00:55:25.581 --> 00:55:30.922
Um, and I've, I've started having that conversation during the honeymoon phase, like during the first week of hire.

00:55:31.282 --> 00:55:34.072
Like, hey, just so you know, like when this is no longer fun for you.

00:55:34.101 --> 00:55:34.371
Yeah.

00:55:34.461 --> 00:55:36.231
And it's no longer, or it's no longer fun for me.

00:55:36.532 --> 00:55:38.992
Let's, let's agree to part ways, uh, amicably.

00:55:38.992 --> 00:55:39.351
Yeah.

00:55:39.351 --> 00:55:39.353
Yeah.

00:55:39.442 --> 00:55:42.621
And not, uh, you know, pull, prolong it longer.

00:55:42.621 --> 00:55:46.251
'cause it's awkward to say, I don't wanna work here anymore, or I'm not happy, or I wanna move on.

00:55:46.791 --> 00:55:49.942
Um, but, uh, yeah, I love longevity for sure.

00:55:50.001 --> 00:55:50.782
It's the best.

00:55:50.931 --> 00:55:52.041
No longer somebody can stay.

00:55:52.317 --> 00:55:57.021
And the, the more I can keep them happy, the more, if they're growing at Horner painting, they're gonna be happy.

00:55:57.081 --> 00:55:57.291
Yeah.

00:55:57.501 --> 00:56:04.041
And so, um, but it, it's, uh, yeah, I enjoy growing, uh, things.

00:56:04.342 --> 00:56:07.041
Maximizing people, maximizing profits, ma Yeah.

00:56:07.072 --> 00:56:14.001
Um, having, uh, as, as long as they are growing at Horner painting, then that's great.

00:56:14.001 --> 00:56:16.641
When, when they stop growing, then let'em grow somewhere else.

00:56:17.782 --> 00:56:19.822
What, uh, what's been your experience?

00:56:19.822 --> 00:56:30.351
You've been like, actually this month, next week or a couple weeks, uh, is the sixth anniversary of, uh, the, uh, local think tank chapter that you've been facilitating Yeah.

00:56:30.442 --> 00:56:31.192
For that whole time.

00:56:31.282 --> 00:56:31.521
Wow.

00:56:32.317 --> 00:56:34.422
That's a, that's a six milestone.

00:56:34.422 --> 00:56:34.423
Six years.

00:56:34.507 --> 00:56:34.987
Yeah.

00:56:35.436 --> 00:56:40.987
Tell me about that experience, uh, either in the weeds or even just kind of generally.

00:56:40.987 --> 00:56:49.056
What's that provided to you or, yeah, I think some of that, uh, crystallized intelligence and it's, I'm, I mean, I'm not like stuck in my ways.

00:56:49.056 --> 00:56:50.467
I don't have anything come out new.

00:56:50.947 --> 00:57:09.547
Uh, definitely, you know, super into the AI stuff and trying to maximize things that way, but helping, uh, pass along my business experience, um, and uh, working with those businesses to improve them, to maximize them, to give them ideas on, on how they can be doing things differently or better.

00:57:09.996 --> 00:57:11.226
It's just fun to watch them grow.

00:57:11.226 --> 00:57:11.286
Yeah.

00:57:11.317 --> 00:57:12.277
And the community there.

00:57:12.277 --> 00:57:15.101
So the, the horn of painting I said about Jane's party.

00:57:15.396 --> 00:57:15.697
Yeah.

00:57:15.697 --> 00:57:21.637
Her 10 year anniversary party coming right up and, uh, she just bought her own building, you know, bought her own own building, taco space, whatever.

00:57:21.666 --> 00:57:22.987
Remember her calling me.

00:57:23.541 --> 00:57:28.552
Early on, like within the first year, she's like, I'm thinking about raising prices, but I don't know.

00:57:28.911 --> 00:57:35.722
I'm like, Jane, you offer such value, you have to raise prices or you won't be able to offer anything to them in the future.

00:57:36.172 --> 00:57:48.052
Uh, but it was a hard, it's a hard thing for all business owners, I think, to raise prices, to charge more, to charge what you're worth or to charge, uh, uh, what, what, what's, what should be charged and, uh, and now, yeah, she's thriving.

00:57:48.172 --> 00:57:48.561
Oh, yeah.

00:57:49.251 --> 00:57:54.262
Um, sorry I cut you off a little bit, but I was just reflecting on that one particular story, but, so yeah.

00:57:54.262 --> 00:57:56.572
It has been a, a, a positive experience for you.

00:57:56.572 --> 00:58:00.532
Hasn't distracted from your hor or painting responsibilities ever?

00:58:01.192 --> 00:58:03.742
Uh, I mean, I mean, I'm sure it's kind of a pain in the butt sometimes.

00:58:03.742 --> 00:58:06.112
You're like, oh, I gotta get this agenda out for next week.

00:58:06.112 --> 00:58:06.202
Yeah.

00:58:06.202 --> 00:58:20.842
And when everybody else, I got, maybe briefly when I was, after Adam left and I was doing some of the heavy lifting of getting repaints reorganized, I also released the, he left in July and then, uh, I, I fired my salesman in.

00:58:21.561 --> 00:58:22.431
October.

00:58:22.882 --> 00:58:28.132
And so then for that winter I was both rebuilding repaints and doing all the sales.

00:58:28.132 --> 00:58:41.152
And that was, I was a little busy then, but I'm now that, um, we've got a great project coordinator, we've got a great sales person, um, repaints are running themselves running really well and it's less of a, um, less of a burden.

00:58:41.152 --> 00:58:43.101
So then Loco's easy and I can do it.

00:58:43.106 --> 00:58:43.851
Yeah, yeah.

00:58:43.851 --> 00:58:47.661
Without, well'cause you were trying to be the sales person for quite a while there.

00:58:47.902 --> 00:58:48.231
Yeah.

00:58:48.351 --> 00:58:57.172
That was a full-time job through the whole, the business manager owner and C-F-O-C-E-O plus 75 days vacation is not negotiable or travel.

00:58:57.831 --> 00:58:58.192
That's right.

00:58:58.192 --> 00:58:58.313
That's right.

00:58:58.791 --> 00:59:00.081
Um, so yeah.

00:59:00.081 --> 00:59:10.371
There, there's, but no, for the most part, the, the business runs itself well enough that loco think tank is fun and not, uh, like, oh man, how am I gonna get all of this stuff done?

00:59:10.371 --> 00:59:10.431
Yeah.

00:59:10.942 --> 00:59:19.101
Um, so it, it, I enjoy the, the being a facilitator for Loco, working with all those business owners and, um, you know.

00:59:19.672 --> 00:59:21.922
I don't think there's anything more fun than armchair quarterbacking.

00:59:22.911 --> 00:59:23.181
Right.

00:59:23.271 --> 00:59:23.572
Yeah.

00:59:23.637 --> 00:59:25.402
You, you should fire that person.

00:59:25.402 --> 00:59:28.311
Even though I sometimes struggle to fire people when I need to fire'em.

00:59:28.791 --> 00:59:29.121
Right.

00:59:29.722 --> 00:59:32.032
Well, I feel like it's a good time to take a short break.

00:59:32.121 --> 00:59:32.271
Yeah.

00:59:32.271 --> 00:59:34.311
And then we'll come back in and, uh, go from there.

00:59:34.492 --> 00:59:34.911
Sounds great.

01:00:28.612 --> 01:00:29.331
And we're back.

01:00:29.871 --> 01:00:34.192
So I wanted to go back'cause we kind of went there and then jumped kind of past it.

01:00:34.192 --> 01:00:37.702
But the founding story, we're celebrating 25 years right now at Horner painting.

01:00:37.702 --> 01:00:44.302
And, uh, if I remember right, there was kind of a failed partnership kind of element of the founding story too.

01:00:44.302 --> 01:00:45.561
Do you share that publicly?

01:00:45.742 --> 01:00:46.342
Yeah, for sure.

01:00:46.342 --> 01:00:46.791
For sure.

01:00:47.211 --> 01:00:52.552
Um, outta high school, went into business with my brother and, and dad.

01:00:53.206 --> 01:00:55.027
And, and this is in Omaha?

01:00:55.032 --> 01:00:55.581
Omaha, yeah.

01:00:56.211 --> 01:00:56.512
Okay.

01:00:56.512 --> 01:01:02.902
And, uh, we were doing additions and renovations for, uh, a, a company that owned a bunch of rest homes in, in Nebraska.

01:01:03.291 --> 01:01:05.931
And we had traveled a bit, uh, which wasn't fun.

01:01:06.021 --> 01:01:10.161
You know, being gone for four days and then back for three is not great.

01:01:10.851 --> 01:01:13.762
Um, you a newlywed at this time, newlywed young kids.

01:01:14.242 --> 01:01:16.342
And then we did a year long job.

01:01:17.047 --> 01:01:19.717
Local where we didn't have to travel and it was really great.

01:01:20.166 --> 01:01:23.586
And then the next job was gonna be like in South Dakota or something.

01:01:23.586 --> 01:01:28.416
Like we were gonna be gone four days for sure, maybe five every week for a while.

01:01:28.416 --> 01:01:31.836
And so we all just decided as a Horner construction as a company.

01:01:32.226 --> 01:01:38.016
Um, well if we're gonna start over, let's start over where we want to be, which is Colorado.

01:01:38.016 --> 01:01:38.916
We vacationed here.

01:01:38.916 --> 01:01:39.786
We love Colorado.

01:01:39.786 --> 01:01:41.077
And we had some connections.

01:01:41.077 --> 01:01:42.067
My dad had lived here.

01:01:42.246 --> 01:01:42.487
Right?

01:01:42.547 --> 01:01:43.927
Worked here previously.

01:01:44.407 --> 01:01:47.047
And so we, we all You did first grade twice here.

01:01:47.106 --> 01:01:48.157
Did first grade twice here.

01:01:48.757 --> 01:01:49.027
Mrs.

01:01:49.027 --> 01:01:50.376
Zebra, I believe is her name.

01:01:51.936 --> 01:01:52.447
Uh, just kidding.

01:01:53.317 --> 01:01:54.217
She's probably dead by now.

01:01:54.217 --> 01:01:54.757
Don't worry about it.

01:01:55.536 --> 01:01:57.336
Uh, this is how I remember it.

01:01:57.396 --> 01:02:00.907
And then we'll get back to the moving to, uh, Colorado.

01:02:01.387 --> 01:02:08.706
Uh, in first grade there was reading circle and each person would read a word, and then we go to the next person and they would read a word.

01:02:08.706 --> 01:02:08.708
Mm-hmm.

01:02:08.947 --> 01:02:10.266
Next person, they would read a word.

01:02:10.777 --> 01:02:13.777
And my word was a s.

01:02:14.302 --> 01:02:17.751
And I was like, if I say ass, I'm gonna get in trouble.

01:02:17.751 --> 01:02:18.862
I can't say ass.

01:02:18.981 --> 01:02:20.422
And I think that was why I got held back.

01:02:20.452 --> 01:02:22.882
'cause because I didn't wanna cuss in first grade.

01:02:23.181 --> 01:02:24.862
And the word, the word was as not ass.

01:02:25.612 --> 01:02:28.521
But that's, that's the story I tell myself as to why really It was.

01:02:29.092 --> 01:02:30.052
I'm sure that's, I'm sure that's the main thing.

01:02:30.052 --> 01:02:30.231
Yeah.

01:02:30.262 --> 01:02:30.681
Really it was.

01:02:30.681 --> 01:02:33.351
'cause that was, IM, you know, IM immature and should have been.

01:02:33.532 --> 01:02:33.711
Yeah.

01:02:33.742 --> 01:02:34.161
It's great.

01:02:34.461 --> 01:02:36.141
Um, but so yeah.

01:02:36.141 --> 01:02:39.771
Were you like, or were you, I don't know, just lack of attention would be my guess.

01:02:39.771 --> 01:02:40.612
Like, it's like, yeah.

01:02:41.181 --> 01:02:46.641
Like by the time it gets to you in the word circle, you're like, I look a butterfly my attention and I got an idea.

01:02:46.851 --> 01:02:47.152
Yeah.

01:02:47.661 --> 01:02:52.492
Um, and I think maybe they started me a little bit early and then was more age appropriate after being held back.

01:02:52.521 --> 01:02:52.851
Gotcha.

01:02:53.032 --> 01:02:56.061
Anyway, anyway, so we, uh, decided as a family business.

01:02:56.751 --> 01:03:00.802
Well if we're, if we're gonna start over in Omaha, nobody knows us in Omaha.

01:03:00.802 --> 01:03:02.601
We've been traveling for Right.

01:03:02.601 --> 01:03:04.342
The last however many years it had been.

01:03:04.612 --> 01:03:04.731
Yeah.

01:03:04.731 --> 01:03:05.992
Why start over in Omaha?

01:03:05.992 --> 01:03:07.851
Let's start over somewhere cooler.

01:03:07.882 --> 01:03:08.842
So we all moved to.

01:03:09.322 --> 01:03:17.391
Colorado and, and started, you know, framing houses for Hartford Homes and um, uh, doing some siding and different things like that.

01:03:17.391 --> 01:03:24.411
And I was 24 at the time or so, and uh, and just really wasn't pulling my weight.

01:03:24.891 --> 01:03:31.311
Um, you know, I wasn't really running a full crew and reading plans and building houses and so, but I was being paid like a partner.

01:03:31.311 --> 01:03:32.572
My dad was very generous that way.

01:03:32.572 --> 01:03:34.791
He never, never, uh, you know.

01:03:34.972 --> 01:03:38.302
And was that just like, was there like coaching meetings or anything like that?

01:03:38.302 --> 01:03:42.742
Oh no, there was no, there was no, uh, no organizational stuff.

01:03:42.771 --> 01:03:44.692
Not that, it was not that type of thing.

01:03:44.692 --> 01:03:52.552
It was, it was, uh, I tell this story and I love this, uh, like we have a very detailed spreadsheet bidding system.

01:03:53.106 --> 01:04:06.996
When you read plans, sure, there's a lot of details on plans, but my dad would just use his experience and he would sit at the dining room table and he would flip the full, you know, 36 by 48 planned big plans of the house.

01:04:06.996 --> 01:04:15.157
And he would look at the house for 30 minutes, maybe an hour, flipping back and forth looking at things, but not necessarily like taking notes or writing things down.

01:04:15.157 --> 01:04:16.177
At least that's how I remember it.

01:04:16.657 --> 01:04:23.081
And, and then he would close his eyes and he would rub his hands on the plan, on plans and then spreadsheet period.

01:04:23.081 --> 01:04:26.077
And he would it down and go$27,300.

01:04:26.137 --> 01:04:27.036
And that was his price.

01:04:27.427 --> 01:04:27.876
Oh, really?

01:04:27.936 --> 01:04:29.527
Just based off experience basically.

01:04:29.617 --> 01:04:30.007
Oh, wow.

01:04:30.036 --> 01:04:32.047
So he would look at the plans, he would digest the plans.

01:04:32.047 --> 01:04:38.436
He'd been doing it long enough, he knew how much to cost, but it wasn't based on square foot or number of two by fours or number of headers.

01:04:38.436 --> 01:04:39.036
Fascinating.

01:04:39.157 --> 01:04:42.666
Um, you know, he just, uh, bid it based off gut.

01:04:43.536 --> 01:04:45.246
Um, anyways, uh.

01:04:45.637 --> 01:04:50.047
So, uh, we've been here for about a year and I kind of wasn't pulling my weight.

01:04:50.047 --> 01:04:50.766
It's a new business.

01:04:50.766 --> 01:04:52.927
It's, it's, you know, expensive to start a new business.

01:04:53.286 --> 01:04:56.737
And my dad just came to me and I say, he fired me.

01:04:57.157 --> 01:05:00.936
Um,'cause it makes the story sound better, but he came to me and said, Hey, it's not working.

01:05:01.237 --> 01:05:05.887
Uh, you're not, you know, producing enough income right, for the business.

01:05:05.916 --> 01:05:09.697
And so like, you need to start your own thing or do something else.

01:05:10.027 --> 01:05:18.306
And so I'll give you two weeks notice, so you have two weeks to think about it and I'll pay you for two weeks after you're gone as like a severance package or whatever.

01:05:18.996 --> 01:05:23.797
And, uh, uh, I said, no, you're not gonna pay me if I'm not working here.

01:05:24.067 --> 01:05:24.126
Yeah.

01:05:24.126 --> 01:05:25.777
And, uh, painting is what I always wanted to do.

01:05:25.777 --> 01:05:31.146
And so he introduced me to Hartford Homes as a paint, as a, oh, hey, my son paints.

01:05:31.146 --> 01:05:33.306
And so we've noticed your painting quality isn't that great.

01:05:33.396 --> 01:05:33.577
Yeah.

01:05:34.177 --> 01:05:34.956
If you need, if you need a painter.

01:05:34.956 --> 01:05:40.387
And I, I painted a little bit doing the general construction stuff, but I was definitely just learning it.

01:05:40.567 --> 01:05:40.746
Okay.

01:05:40.867 --> 01:05:42.336
Uh, learning as I go.

01:05:42.697 --> 01:05:49.416
You know, 25, um, I took my, my, I had two earrings or an earring in each ear.

01:05:49.416 --> 01:05:52.717
Took'em both out, had long hair, tucked it up in my hat so nobody could see.

01:05:53.257 --> 01:05:55.416
Looked as clean cut and as old as I could.

01:05:55.717 --> 01:05:56.947
Went and bought a pair of Red Wings.

01:05:57.396 --> 01:05:58.086
Red wing shoes?

01:05:58.092 --> 01:05:58.132
Yeah.

01:05:58.132 --> 01:05:59.286
Real boots, like old school boots.

01:05:59.286 --> 01:06:00.067
Like Yeah.

01:06:00.067 --> 01:06:02.797
You look at least five years older if you're wearing red wing shoes.

01:06:02.976 --> 01:06:03.126
Right.

01:06:03.606 --> 01:06:06.487
Um, and just did everything I could to, to fake it.

01:06:06.487 --> 01:06:07.867
So I So you started in the new construction?

01:06:08.137 --> 01:06:15.186
Started in the new construction and then trans, uh, uh, diversified into repaints during kind of that recession as new construction.

01:06:15.186 --> 01:06:15.516
Is that right?

01:06:15.516 --> 01:06:20.166
Was super slow during the housing crisis, but people still needed their house painted.

01:06:20.166 --> 01:06:20.527
Right.

01:06:20.706 --> 01:06:22.536
Um, I was like, you know, repaints are stupid.

01:06:22.536 --> 01:06:24.396
You have to deal with customers and homeowners.

01:06:24.516 --> 01:06:24.876
Right.

01:06:25.237 --> 01:06:26.407
And then Interesting.

01:06:26.856 --> 01:06:33.786
I didn't realize that your roots, I thought your roots were more in the repaint side, but, uh, and that's actually, uh, it is more common to start in the repaint.

01:06:33.817 --> 01:06:34.177
Yeah.

01:06:34.266 --> 01:06:39.996
And then a lot of repaint guys will try to diversify into new construction and they're like, oh my God.

01:06:39.996 --> 01:06:41.856
Like there's no money in new construction.

01:06:41.856 --> 01:06:41.858
Mm.

01:06:42.007 --> 01:06:43.416
And I used to actually say.

01:06:43.822 --> 01:06:47.032
Uh, new construction is my wholesale and repaints are my retail.

01:06:47.242 --> 01:06:47.481
Right.

01:06:47.541 --> 01:06:48.862
But that's not actually true anymore.

01:06:48.862 --> 01:06:53.362
Like repaints and new construction, their gross profit and net profit, they're the same.

01:06:53.632 --> 01:06:54.141
Is that right?

01:06:54.202 --> 01:06:57.621
Uh, they're so, it's not this, uh, but this big difference.

01:06:57.621 --> 01:06:58.192
Big difference.

01:06:58.192 --> 01:06:59.842
There's a more seasonality.

01:07:00.231 --> 01:07:07.521
You know, we go from billing 50 to 60,000 in the, on season per week to billing 10 to 20 in the off season.

01:07:07.581 --> 01:07:07.822
Yeah.

01:07:07.882 --> 01:07:08.391
And repaints.

01:07:08.391 --> 01:07:11.782
Whereas new construction is like five or 10% less than the, the heavy season.

01:07:11.782 --> 01:07:20.661
So, um, I wanted to ask a question about, uh, this is like competing against yourself a little bit, but if I'm painting my own house Yep.

01:07:21.411 --> 01:07:25.431
Like what are the things I, I really, I mean, should I just hire somebody?

01:07:25.552 --> 01:07:25.641
Yes.

01:07:25.822 --> 01:07:26.902
Is that the obvious thing?

01:07:27.141 --> 01:07:27.322
Yes.

01:07:27.561 --> 01:07:34.012
Or, or like, is there things that you, a person's, you paid double for the paint compared to what I do?

01:07:34.041 --> 01:07:34.402
Right?

01:07:34.552 --> 01:07:36.681
Like usually like, oh, contractor discount's 10%.

01:07:36.681 --> 01:07:37.552
No, it's like 50.

01:07:37.882 --> 01:07:38.242
Right.

01:07:38.242 --> 01:07:39.291
50% discount.

01:07:39.291 --> 01:07:42.742
So the, the material alone is gonna be way more expensive if you do it yourself.

01:07:43.222 --> 01:07:54.351
Um, and when we first moved here, uh, starting the business year or two old, and my wife wanted to repaint the interior of our house, she said, I know you don't wanna come home and paint all day.

01:07:54.831 --> 01:07:55.702
Uh, let me do it.

01:07:55.702 --> 01:07:56.211
I'll do it.

01:07:56.842 --> 01:07:58.882
And so I was like, great, well, here's the massacre.

01:07:58.882 --> 01:08:00.922
Here's the tape, here's the paper, here's all the stuff.

01:08:01.461 --> 01:08:05.181
Came home at the end of that day and she said, oh my gosh, it's so much work.

01:08:05.512 --> 01:08:08.661
Can you send over some guys just to get the masking done?

01:08:08.782 --> 01:08:09.891
And then I'll paint it.

01:08:10.311 --> 01:08:14.121
And even then it took a whole week of, you know, brush and roll.

01:08:14.121 --> 01:08:17.122
And it just takes a long time when you don't do it all day, every day.

01:08:17.122 --> 01:08:17.122
Right.

01:08:17.212 --> 01:08:19.582
So you spend a ton of time.

01:08:19.641 --> 01:08:24.351
So ultimately because of that expertise and because of the paint, like you can mm-hmm.

01:08:24.936 --> 01:08:27.546
Do it for not that much more money Yeah.

01:08:27.606 --> 01:08:28.327
Than a person would.

01:08:28.327 --> 01:08:29.676
I wouldn't save that much money.

01:08:29.676 --> 01:08:31.716
If I wanted to pay my house exterior, I would save money.

01:08:31.926 --> 01:08:33.907
Just depends, depends on how much you value your time, I'd say.

01:08:33.907 --> 01:08:36.787
Well, but you would, you would transfer some me some paint wholesale, right?

01:08:37.627 --> 01:08:37.747
Yeah.

01:08:37.747 --> 01:08:39.067
For, for I, yeah, I can, I can, I can hook you up.

01:08:39.216 --> 01:08:39.817
Alright, sweet.

01:08:39.817 --> 01:08:41.372
I can hook you up with some, some stuff.

01:08:41.372 --> 01:08:42.606
I'll take whatever color you got.

01:08:43.027 --> 01:08:43.386
Just kidding.

01:08:43.447 --> 01:08:43.747
That's right.

01:08:43.777 --> 01:08:45.006
That's what my wife wants to hear.

01:08:45.487 --> 01:08:48.636
Um, do you wanna play our, uh, random question game?

01:08:48.726 --> 01:08:49.027
Sure.

01:08:49.266 --> 01:08:49.987
It's pretty fun.

01:08:51.277 --> 01:08:56.737
Random question game in this, in this pen, in this bowl, there are, uh, bingo.

01:08:56.796 --> 01:09:02.617
Oh, and, and I didn't check with you before we started, but there's actually a, a, a gift, a tie to this.

01:09:02.617 --> 01:09:07.657
Would you be open to like a$25 gift card somewhere in honor of 25 years of horror painting?

01:09:07.686 --> 01:09:08.131
Yeah, that sounds great.

01:09:08.136 --> 01:09:14.016
So the, the person that writes in with the answer to one of your questions is gonna get a, get that gift card.

01:09:14.197 --> 01:09:14.497
Okay.

01:09:14.587 --> 01:09:14.886
Yeah.

01:09:14.947 --> 01:09:16.356
So first draw three numbers.

01:09:19.011 --> 01:09:23.122
They each correspond to a random question on my list here.

01:09:23.692 --> 01:09:23.931
All right.

01:09:23.931 --> 01:09:26.362
You can set that back over there on the couch or whatever.

01:09:26.902 --> 01:09:28.851
First one is number 27.

01:09:29.181 --> 01:09:30.051
27.

01:09:32.631 --> 01:09:35.391
What's the strangest way you've ever injured yourself?

01:09:35.721 --> 01:09:36.322
Hmm.

01:09:37.912 --> 01:09:50.091
Uh, one was painting, uh, I, they, they started making these poles that would allow you to paint 10 and 15 feet high from the ground.

01:09:50.106 --> 01:09:51.171
Oh, okay.

01:09:51.471 --> 01:09:53.962
And so you could like a roller, kind of a sprayer.

01:09:54.021 --> 01:09:54.247
Oh, wow.

01:09:54.252 --> 01:09:54.442
Okay.

01:09:54.442 --> 01:09:58.641
A spray dips, you could spray these new construction houses up to the second story.

01:09:58.942 --> 01:10:06.921
So I'm looking up, walking along, spraying this siding, and I, I take a step and there's no ground.

01:10:07.296 --> 01:10:08.136
And I fell window.

01:10:08.136 --> 01:10:10.296
Well, and reverse taco myself.

01:10:10.327 --> 01:10:12.817
Reverse scorpion, uh, down a window.

01:10:12.817 --> 01:10:13.386
Well and hurt.

01:10:13.386 --> 01:10:13.806
Oh dang.

01:10:13.896 --> 01:10:15.667
Like my chin, like the ribs, like my chin.

01:10:16.356 --> 01:10:16.806
Oh.

01:10:16.806 --> 01:10:17.587
Down, down.

01:10:17.587 --> 01:10:21.067
And it was, um, it was quite painful.

01:10:21.787 --> 01:10:23.737
Not, uh, not a good experience.

01:10:23.737 --> 01:10:24.457
Wouldn't recommend it.

01:10:24.577 --> 01:10:24.877
Okay.

01:10:25.237 --> 01:10:26.856
Well it was, everyone was painting related too.

01:10:26.856 --> 01:10:27.606
So painting related.

01:10:27.606 --> 01:10:27.667
Yeah.

01:10:27.907 --> 01:10:28.117
Yeah.

01:10:28.747 --> 01:10:30.306
Next number, number two.

01:10:33.216 --> 01:10:35.046
We just had this one, uh, recently.

01:10:35.556 --> 01:10:41.766
Would you rather fight one horse sized duck or 100 duck sized horses?

01:10:46.476 --> 01:10:48.096
100 duck sized horses.

01:10:48.157 --> 01:10:48.306
Yeah.

01:10:48.306 --> 01:10:48.697
Me too.

01:10:48.702 --> 01:10:48.992
Yeah.

01:10:49.867 --> 01:10:50.377
And why?

01:10:50.917 --> 01:10:53.226
Uh, I don't know.

01:10:53.226 --> 01:10:57.216
Like if you've ever like, I don't know, it's just like a regular sized duck is pretty scary.

01:10:57.277 --> 01:10:57.337
Yeah.

01:10:57.367 --> 01:11:00.697
The ducks can get, if they're being like territorial, they can be pretty aggressive.

01:11:00.697 --> 01:11:00.817
Yeah.

01:11:00.822 --> 01:11:00.851
Yeah.

01:11:00.856 --> 01:11:02.167
And that beak right?

01:11:02.167 --> 01:11:02.377
Whew.

01:11:02.436 --> 01:11:03.457
They peck it pretty fast.

01:11:03.457 --> 01:11:03.516
Yeah.

01:11:03.516 --> 01:11:05.886
So if it was the size of a horse, it would be, yeah.

01:11:06.261 --> 01:11:10.737
Nothing to reckon with, but horses like maybe would bite or kick, but that small Yeah.

01:11:10.737 --> 01:11:11.572
Like divvy a little bit.

01:11:11.572 --> 01:11:11.841
Yeah.

01:11:11.841 --> 01:11:11.842
Yeah.

01:11:11.931 --> 01:11:14.631
Not gonna, plus you can make tacos outta the horses.

01:11:14.692 --> 01:11:15.082
Yeah.

01:11:15.502 --> 01:11:20.332
When I was in Mongolia, oh, uh, they eat a lot of the horses.

01:11:20.332 --> 01:11:21.771
They do have some horses for riding.

01:11:21.862 --> 01:11:22.101
Oh.

01:11:22.311 --> 01:11:26.391
But like camel horses, uh, goats, sheep, et cetera.

01:11:26.662 --> 01:11:31.881
And, and the, the local, uh, Mongolian, he said, yeah, horse is my favorite to eat.

01:11:32.452 --> 01:11:44.841
You know, one of the things I heard recently, like I've always assumed that animals were kind of obvious, like to eat'cause they taste better than vegetables all the time and whatever.

01:11:44.841 --> 01:11:45.082
Right.

01:11:45.082 --> 01:11:50.032
We get the protein and stuff, but it's in some ways the evolution of domestication of animals was.

01:11:50.527 --> 01:11:53.167
Um, food storage, long range food storage.

01:11:53.256 --> 01:11:53.587
Oh yeah.

01:11:53.796 --> 01:11:53.976
Yeah.

01:11:53.976 --> 01:11:55.027
You got a herd of cattle out there.

01:11:55.027 --> 01:11:56.016
That's a lot of food, you know?

01:11:56.016 --> 01:11:56.646
Yeah, for sure.

01:11:56.646 --> 01:11:58.417
And they're, they're gonna be there through the winter.

01:11:59.136 --> 01:12:00.306
Exactly, exactly.

01:12:00.306 --> 01:12:02.466
You know, in grain old store for a while and stuff.

01:12:02.497 --> 01:12:02.587
Yeah.

01:12:02.587 --> 01:12:05.796
The vegetables won't really, um, third question number.

01:12:05.796 --> 01:12:06.577
21.

01:12:06.667 --> 01:12:07.176
21.

01:12:09.096 --> 01:12:10.537
What's your death row meal?

01:12:13.056 --> 01:12:17.707
Hmm, man.

01:12:17.796 --> 01:12:18.846
Death row meal.

01:12:18.936 --> 01:12:19.266
Yeah.

01:12:19.356 --> 01:12:19.537
Yeah.

01:12:19.537 --> 01:12:22.237
You're, you're gonna get killed at midnight.

01:12:22.942 --> 01:12:25.431
But you get whatever you want in the meantime.

01:12:25.612 --> 01:12:26.962
Chicken fried steak with gravy.

01:12:27.021 --> 01:12:27.801
Really?

01:12:27.981 --> 01:12:28.402
Yeah.

01:12:28.551 --> 01:12:29.122
Tell me why.

01:12:29.181 --> 01:12:30.381
And some, some eggs.

01:12:30.622 --> 01:12:31.881
I don't eat breakfast that often.

01:12:32.091 --> 01:12:33.681
Seems very, mostly it's coffee.

01:12:33.742 --> 01:12:36.742
That's so middle class, like lower middle class, even kind.

01:12:36.742 --> 01:12:37.256
Well, that's what I am.

01:12:37.612 --> 01:12:44.931
Well, yeah, but still you don't want to go get a lobster or a big fat rib eye or shrimp cocktails or caviar.

01:12:44.931 --> 01:12:44.992
No.

01:12:44.992 --> 01:12:47.332
All those sound great, but some comfort food.

01:12:47.421 --> 01:12:48.351
Yeah, I guess so.

01:12:48.412 --> 01:12:48.471
Huh?

01:12:48.471 --> 01:12:50.391
Just like, because it's death row.

01:12:50.662 --> 01:12:51.141
It's death row.

01:12:51.231 --> 01:12:56.692
Like if somebody's, if if, if your father-in-law is buying you dinner, then you're gonna get something more expensive.

01:12:56.721 --> 01:12:56.811
Sure.

01:12:56.811 --> 01:12:57.412
Yeah, exactly.

01:12:57.622 --> 01:12:58.252
For death row.

01:12:58.252 --> 01:12:59.122
I just want the comfort.

01:12:59.301 --> 01:12:59.811
Exactly.

01:12:59.811 --> 01:13:00.261
It's interesting.

01:13:00.261 --> 01:13:00.502
Exactly.

01:13:00.652 --> 01:13:05.122
Well, that's gonna be the winning answer is, uh, chicken fried steak as the death meal.

01:13:05.511 --> 01:13:05.811
Great.

01:13:06.141 --> 01:13:06.712
Um.

01:13:07.117 --> 01:13:08.796
Can we talk about your family a little bit?

01:13:08.917 --> 01:13:09.907
Yeah, for sure, for sure.

01:13:10.087 --> 01:13:12.277
Um, let's talk about Sarah.

01:13:12.277 --> 01:13:14.856
So she was a year ahead of you.

01:13:14.976 --> 01:13:15.127
Mm-hmm.

01:13:15.426 --> 01:13:20.707
And, but a couple years before graduating high school, so your high school sweethearts and married for how many years now?

01:13:21.067 --> 01:13:23.796
Uh, 31.

01:13:23.796 --> 01:13:24.337
Dang.

01:13:24.966 --> 01:13:25.417
Yeah.

01:13:25.476 --> 01:13:28.356
Jill and I just celebrated 22, but yeah, 31.

01:13:28.537 --> 01:13:28.716
Yeah.

01:13:28.716 --> 01:13:30.426
So you were married before you were 20?

01:13:30.907 --> 01:13:31.777
Uh, yes.

01:13:31.806 --> 01:13:37.837
Uh, we high school sweetheart, she was a year, year, a little bit older, um, several months older.

01:13:38.287 --> 01:13:45.487
And when we were engaged to be married, uh, I wasn't old at the age of majority in Omaha is 19.

01:13:45.787 --> 01:13:49.447
So she signed the lease for me to move into our apartment.

01:13:49.447 --> 01:13:55.176
And then after we got married, then we, uh, uh, started cohabitating.

01:13:55.476 --> 01:13:56.796
We were virgins when we got married.

01:13:56.856 --> 01:13:57.756
Oh, good for you.

01:13:57.756 --> 01:14:03.577
So, yeah, it was, uh, a more traditional Oma She was from a, from a faith kind of background as well, I guess.

01:14:03.582 --> 01:14:03.846
Yep, yep.

01:14:03.846 --> 01:14:05.287
Both from a Christian background and.

01:14:05.782 --> 01:14:11.327
Uh, fairly conservative and, um, yeah, we waited, waited till marriage and, um, yeah.

01:14:11.327 --> 01:14:11.527
Great.

01:14:11.527 --> 01:14:12.412
Jill and I, it's great.

01:14:12.412 --> 01:14:21.742
Weren't, but we took a 60 day break before we got, got married as kind of a, you know, I guess an acknowledgement of the solemn of that covenant, if you'll Totally, yeah.

01:14:21.742 --> 01:14:27.207
So what was it about Sarah that really, uh, I mean, she's pretty adorable, so it was pretty easy.

01:14:27.207 --> 01:14:28.101
She's pretty adorable.

01:14:28.372 --> 01:14:30.231
Uh, little pocket size blondie.

01:14:30.412 --> 01:14:31.311
Yep, yep.

01:14:31.551 --> 01:14:34.462
Uh, she just loves to laugh.

01:14:35.162 --> 01:14:36.171
Um, okay.

01:14:36.351 --> 01:14:39.981
Uh, I'm not particularly witty or funny, but she would laugh.

01:14:40.162 --> 01:14:40.462
Yeah.

01:14:40.761 --> 01:14:41.212
Oh, really?

01:14:41.511 --> 01:14:42.561
Even your jokes, I felt, yeah.

01:14:42.622 --> 01:14:48.653
I felt like, wow, I'm really crushing it on the, uh, um, you know, humor side of things.

01:14:48.658 --> 01:14:49.157
The char side here.

01:14:49.157 --> 01:14:49.277
Yeah.

01:14:49.377 --> 01:14:50.152
The charming side.

01:14:50.271 --> 01:14:50.511
Yeah.

01:14:50.601 --> 01:14:56.931
Um, uh, but yeah, she was, uh, amazing and, um, yeah, been a.

01:14:57.546 --> 01:14:59.737
Been a great, a great 31 years.

01:14:59.856 --> 01:15:04.987
And were you her first real boyfriend too, I suppose, or, I mean, we'd both dated other people.

01:15:04.987 --> 01:15:06.426
We'd both made out with other people.

01:15:06.426 --> 01:15:06.427
Okay.

01:15:06.432 --> 01:15:07.896
We both, you know, had Yeah.

01:15:08.016 --> 01:15:10.056
Varying lengths of Yeah.

01:15:10.386 --> 01:15:11.886
Uh, high school relationships.

01:15:11.886 --> 01:15:15.006
But, you know, this was, why did she choose you next level, do you suppose?

01:15:16.386 --> 01:15:17.136
I don't know.

01:15:17.707 --> 01:15:20.976
Uh, I think I was the shiny new toy from California.

01:15:21.157 --> 01:15:21.787
Oh, really?

01:15:21.787 --> 01:15:23.197
I bleached, bleached blonde hair.

01:15:23.197 --> 01:15:23.827
Oh, dang.

01:15:23.827 --> 01:15:25.867
I dyed my hair blonde.

01:15:25.867 --> 01:15:27.396
And you knew how to ride a skateboard?

01:15:27.396 --> 01:15:27.667
Yeah.

01:15:27.667 --> 01:15:32.226
It was like the Omaha, California boy, and, uh, yeah.

01:15:32.287 --> 01:15:37.926
So I think, uh, yeah, we, we went to the same church, went to the same high school.

01:15:38.016 --> 01:15:38.256
Yeah.

01:15:38.377 --> 01:15:41.407
And, uh, yeah, the rest is history.

01:15:41.587 --> 01:15:45.487
Your, your kiddos, um, you said they're 29 and 27 now?

01:15:45.546 --> 01:15:45.817
Yep.

01:15:46.402 --> 01:15:49.101
And are either of them in a significant relationship?

01:15:49.106 --> 01:15:50.631
Are they gonna give you some grandkids here?

01:15:50.631 --> 01:15:53.391
You'd be a pretty young looking grand granddad if you Right.

01:15:53.391 --> 01:15:54.381
If one of'em comes soon.

01:15:54.381 --> 01:15:55.282
But yeah.

01:15:55.341 --> 01:15:55.702
Could happen.

01:15:55.792 --> 01:15:58.042
Uh, my son Jake, is married to Ally.

01:15:58.131 --> 01:15:58.881
We love Ally.

01:15:59.242 --> 01:16:04.011
Um, I hope, I think kids are on the horizon, but it's like one of those that you don't press too hard.

01:16:04.016 --> 01:16:04.037
Yeah.

01:16:04.221 --> 01:16:04.372
Yeah.

01:16:04.492 --> 01:16:05.301
You don't wanna be that guy.

01:16:05.301 --> 01:16:10.042
But I cannot wait to be a grand grandpa to be a grand grandparent.

01:16:10.042 --> 01:16:12.399
I don't know what they, they'll call me and Macy my dad.

01:16:12.404 --> 01:16:12.412
Macy.

01:16:12.801 --> 01:16:14.452
Oh, Macy just did something cool, right?

01:16:14.452 --> 01:16:16.101
She's living somewhere strange or something.

01:16:16.192 --> 01:16:21.801
Uh, she is involved with Young Life and she just got back from, uh, British Columbia for three weeks.

01:16:21.801 --> 01:16:22.792
She was at a camp there.

01:16:22.822 --> 01:16:23.122
Okay.

01:16:23.362 --> 01:16:27.652
And, uh, yeah, it was, uh, she sent me a video of Orcas.

01:16:28.252 --> 01:16:32.692
Uh, but she hasn't found Phil yet, or she, she, she's dated several people.

01:16:32.692 --> 01:16:33.952
She's in a relationship now.

01:16:34.311 --> 01:16:36.561
Um, but, uh, no, she's not married.

01:16:36.952 --> 01:16:40.402
Um, we did help the kids buy a house last year.

01:16:40.582 --> 01:16:40.792
Oh.

01:16:41.002 --> 01:16:42.652
Um, and like each of them.

01:16:42.801 --> 01:16:43.702
Each of them, okay.

01:16:43.761 --> 01:16:46.671
Um, uh, the, we read the book Die With Zero.

01:16:46.881 --> 01:16:48.322
It had always been our goal.

01:16:48.322 --> 01:16:51.891
Sarah's dad passed when she was, uh, in junior high.

01:16:51.981 --> 01:16:56.301
And so when we got married, we bought our first house at 19'cause she already had the down payment.

01:16:56.452 --> 01:16:56.827
Oh, wow.

01:16:57.202 --> 01:17:02.152
Um, and we've, you know, uh, fixed up and bought bigger, fixed up and bought bigger.

01:17:02.511 --> 01:17:05.181
Um, and, and real estate's been very good to us.

01:17:05.181 --> 01:17:11.721
And we used that seed money in 2008 to buy our first three rental properties.

01:17:11.782 --> 01:17:11.902
Mm-hmm.

01:17:12.261 --> 01:17:14.631
Um, because of the value that we had in the house.

01:17:14.631 --> 01:17:19.582
And then, uh, even though the painting business was doing crappy, the real real estate was cheap.

01:17:19.582 --> 01:17:19.761
I stayed.

01:17:19.761 --> 01:17:21.532
You're like, it can get much lower than this.

01:17:21.561 --> 01:17:25.282
I stayed busy during, uh, oh eight, nine, and 10.

01:17:25.942 --> 01:17:26.542
With painting.

01:17:26.542 --> 01:17:26.872
Yes.

01:17:26.877 --> 01:17:29.931
But also, uh, we bought 10 rental properties.

01:17:30.141 --> 01:17:30.502
Oh, dang.

01:17:30.502 --> 01:17:33.021
During that se, during that three to five year period.

01:17:33.561 --> 01:17:39.622
And, uh, and you'd like bottom'em before you couldn't qualify for the mortgages on, I guess anybody could qualify for a while there.

01:17:39.652 --> 01:17:39.681
Oh.

01:17:39.681 --> 01:17:40.612
Back in the gold medal.

01:17:40.822 --> 01:17:44.631
Like you, you'd tell their appraiser how much you wanted to be worth.

01:17:45.051 --> 01:17:47.391
I would, I would, it would be, it was amazing.

01:17:47.452 --> 01:17:52.641
In Greeley, we bought eight properties, uh, mostly college rentals, uh, renting to college students.

01:17:52.641 --> 01:17:54.051
That was the biggest cash flow at the time.

01:17:54.591 --> 01:18:01.702
And, uh, you would, uh, literally the house would be listed for 120,000 under foreclosure.

01:18:02.152 --> 01:18:05.511
And you would go to this local bank, a new frontier they went under.

01:18:05.752 --> 01:18:05.962
Yep.

01:18:06.112 --> 01:18:11.271
Um, and you'd say, Hey, I need you to loan me 120,000.

01:18:11.692 --> 01:18:13.282
I'm gonna offer a hundred thousand.

01:18:13.612 --> 01:18:15.561
I'm gonna fix it up with 20,000.

01:18:15.561 --> 01:18:18.561
Once that's done, it'll be worth 150.

01:18:18.801 --> 01:18:18.921
Right.

01:18:18.921 --> 01:18:20.242
80 20 loan to value.

01:18:20.332 --> 01:18:20.572
Right.

01:18:20.572 --> 01:18:21.801
So you just get it refinanced.

01:18:21.806 --> 01:18:22.072
Yeah, yeah.

01:18:22.131 --> 01:18:23.002
After you'd fixed it up.

01:18:23.002 --> 01:18:23.212
Easy.

01:18:23.216 --> 01:18:23.226
Easy.

01:18:23.572 --> 01:18:25.192
And never use any of your own money.

01:18:25.761 --> 01:18:26.362
It was crazy.

01:18:26.631 --> 01:18:26.872
Yeah.

01:18:27.082 --> 01:18:43.131
Um, so anyways, that, uh, seed money, that, uh, flywheel effect, um, has allowed us, uh, to have the means to kind of pay it forward and help our kids, uh, buy their first house.

01:18:43.162 --> 01:18:43.252
Yeah.

01:18:43.252 --> 01:18:46.912
So we help them with their down payment as well, and that die with zero.

01:18:47.421 --> 01:18:58.926
Um, the biggest thing I took away was like, don't, don't hoard it all, uh, or, you know, have like so much in retirement that when you die, they get this big lump sum of money Right.

01:18:59.362 --> 01:19:02.002
That usually ruins somebody and they don't need it at that time.

01:19:02.002 --> 01:19:02.332
Right.

01:19:02.332 --> 01:19:04.252
They're like 50 or 60 at that time.

01:19:04.431 --> 01:19:04.761
Yeah.

01:19:04.761 --> 01:19:04.762
Yeah.

01:19:05.332 --> 01:19:10.072
And so we're, we're, uh, trying to, um, you know, we wanna do a big annual.

01:19:10.431 --> 01:19:12.622
Family vacation as long as it works for them.

01:19:12.832 --> 01:19:13.042
Yep.

01:19:13.131 --> 01:19:14.662
Um, and, and pay for that.

01:19:14.992 --> 01:19:18.112
Um, which is expensive to take Your adult, adult, their wife.

01:19:18.112 --> 01:19:22.221
We've been on like two or three of those with, with my, my wife's parents.

01:19:22.311 --> 01:19:22.551
Yeah.

01:19:22.671 --> 01:19:23.992
You know, it's crazy.

01:19:23.992 --> 01:19:24.921
It's a great blessing.

01:19:24.981 --> 01:19:25.192
Right?

01:19:25.192 --> 01:19:25.582
It's a, yeah.

01:19:25.582 --> 01:19:27.171
We took Sarah's mom to Alaska.

01:19:27.171 --> 01:19:28.551
That was kind of a lifelong dream.

01:19:29.002 --> 01:19:29.481
And uh, yeah.

01:19:29.481 --> 01:19:30.981
We're, we're planning to die with zero.

01:19:31.131 --> 01:19:31.282
Yeah.

01:19:31.287 --> 01:19:32.016
That's an interesting thing.

01:19:32.016 --> 01:19:34.311
We don't, we don't wanna have, uh, this big nest egg.

01:19:34.311 --> 01:19:37.942
We want, um, to spin that nest egg, uh, with wisdom.

01:19:38.212 --> 01:19:39.561
We don't wanna run out and have nothing.

01:19:39.771 --> 01:19:40.042
Right.

01:19:40.131 --> 01:19:42.622
Um, but we, we also don't wanna, yeah.

01:19:42.862 --> 01:19:52.221
We wanna enjoy things along the way and not such an interesting, um, I was just reflecting'cause in my own circumstance, I, you know, loco is worth some money.

01:19:52.221 --> 01:19:53.242
My house is worth some money.

01:19:53.242 --> 01:19:56.271
I got a little retirement account, but not that much.

01:19:56.332 --> 01:19:56.542
Yeah.

01:19:56.601 --> 01:19:57.591
And my dad's.

01:19:58.521 --> 01:20:00.051
Got like 20 million in farmland.

01:20:00.231 --> 01:20:00.502
Yeah.

01:20:00.681 --> 01:20:02.752
You know, and he's 70 or whatever.

01:20:02.756 --> 01:20:02.827
Yeah.

01:20:02.827 --> 01:20:06.471
Like, I don't, you know, at some point, hopefully not.

01:20:06.652 --> 01:20:09.381
Well, hopefully after I don't really care.

01:20:09.471 --> 01:20:09.742
Yeah.

01:20:10.072 --> 01:20:12.502
But, um, I stand at her a pretty decent amount of wealth.

01:20:12.502 --> 01:20:12.561
Yeah.

01:20:12.622 --> 01:20:21.862
And since Jill and I don't have kids, it's like, well, you know, part of me, sad to say, part of me, which is I could spend some of that money now traveling and having more fun.

01:20:21.862 --> 01:20:22.221
Right.

01:20:22.252 --> 01:20:22.311
Yeah.

01:20:22.311 --> 01:20:25.072
And I don't want dad to die early so I can have that money.

01:20:25.492 --> 01:20:25.731
Yeah.

01:20:25.792 --> 01:20:28.131
But it's a fascinating thought and it's not my money.

01:20:28.136 --> 01:20:28.346
Right.

01:20:28.351 --> 01:20:35.091
So whatever it is would be just a blessing and I would just waste it on travel and, you know, cool experience probably more than anything.

01:20:35.542 --> 01:20:35.692
Yeah.

01:20:35.692 --> 01:20:38.002
But what an amazing gift to Yeah.

01:20:38.032 --> 01:20:39.981
To be able to see do it during life.

01:20:39.981 --> 01:20:42.471
Your, their inheritance enjoyed now.

01:20:42.532 --> 01:20:42.981
Yeah.

01:20:43.046 --> 01:20:43.787
And not, yeah.

01:20:43.792 --> 01:20:46.612
You get to be there watching them enjoy it, kind of.

01:20:46.612 --> 01:20:46.851
Yeah.

01:20:46.942 --> 01:20:47.827
So I dig it.

01:20:48.216 --> 01:20:49.417
We're, uh, good for you.

01:20:49.596 --> 01:20:50.676
Look in that direction, for sure.

01:20:50.766 --> 01:20:51.037
Yeah.

01:20:51.667 --> 01:21:05.136
Um, what other, like, elements of business, uh, if somebody's thinking about starting a painting company or getting into business for themselves, are there kind of some main things that they should be prepared for?

01:21:05.556 --> 01:21:05.766
Yeah.

01:21:06.127 --> 01:21:06.426
Yeah.

01:21:06.457 --> 01:21:07.266
That's a great question.

01:21:07.777 --> 01:21:14.287
Uh, I would say operating on margin or you need to be profitable, in my opinion.

01:21:14.346 --> 01:21:14.617
Yeah.

01:21:14.676 --> 01:21:16.747
Depending on the business, I guess, or it was just my experience.

01:21:17.077 --> 01:21:18.396
You need to be profitable from day one.

01:21:18.846 --> 01:21:27.997
If you're not making money or like there's a, a window that you establish based on your business style, that it should be profitable in 60 days, 90 days, the first year.

01:21:28.476 --> 01:21:32.856
If it's not, then maybe it's not.

01:21:34.027 --> 01:21:34.386
I don't know.

01:21:34.386 --> 01:21:45.096
I guess I say that, but there's people that come to Loco that are like just barely making it, and they've been in business for five years and they, uh, maybe the, the advice would be to get involved with a peer mentoring group early.

01:21:45.367 --> 01:21:45.606
Mm.

01:21:45.877 --> 01:21:48.936
Don't wait and struggle for five or 10 years.

01:21:49.537 --> 01:21:50.407
Razor thin.

01:21:50.497 --> 01:21:51.426
Barely making it.

01:21:51.487 --> 01:21:51.907
Yeah.

01:21:51.966 --> 01:21:52.761
Figuring it out yourself.

01:21:53.046 --> 01:21:57.337
And sometimes some of those people have really great service delivery and stuff.

01:21:57.367 --> 01:21:57.426
Yeah.

01:21:57.426 --> 01:22:05.046
And they're just either not pricing it well or they're not, you know, dialing in their operations so they can scale properly, even if they do get more customers.

01:22:05.136 --> 01:22:09.037
It's really interesting, like what's broken about my business Totally.

01:22:09.096 --> 01:22:10.266
Is sometimes a mystery.

01:22:10.957 --> 01:22:12.186
Yeah, you Yeah.

01:22:12.426 --> 01:22:12.881
But I also agree.

01:22:12.886 --> 01:22:13.596
Don't be an island.

01:22:13.596 --> 01:22:14.167
Don't an island.

01:22:14.167 --> 01:22:18.487
There's so many entrepreneurs that maybe you're in A-A-B-N-I business networking international.

01:22:18.487 --> 01:22:18.488
Yep.

01:22:18.493 --> 01:22:18.846
Yep, yep.

01:22:18.877 --> 01:22:25.356
Because you want leads, but that's not the same as peer mentoring and learning from other people.

01:22:25.417 --> 01:22:27.067
You're not the smartest kid in the room.

01:22:27.622 --> 01:22:30.742
You should be able to recognize who is and learn from them.

01:22:31.011 --> 01:22:31.282
Yeah.

01:22:31.402 --> 01:22:32.992
And not, not try and do it all yourself.

01:22:32.992 --> 01:22:34.582
Well, and nobody's the smartest at everything.

01:22:35.061 --> 01:22:35.391
Exactly.

01:22:35.391 --> 01:22:36.202
That's the other thing too.

01:22:36.202 --> 01:22:43.431
Like you might have a few areas where you're the smartest one in the room, the best ideas, the best at maximizing and somebody else is better at Totally.

01:22:43.641 --> 01:22:44.601
Another, another thing.

01:22:44.811 --> 01:22:45.021
Yeah.

01:22:45.322 --> 01:22:50.931
So be humble, be reliable, and, uh, you need to start making money or Yeah.

01:22:50.962 --> 01:22:51.591
Change direction.

01:22:51.652 --> 01:22:52.341
Don't describe it out.

01:22:52.346 --> 01:22:53.256
Are you with that book Profit First?

01:22:53.256 --> 01:22:53.657
Mm-hmm.

01:22:53.737 --> 01:22:53.777
Totally.

01:22:53.777 --> 01:22:54.351
Have you read that?

01:22:54.351 --> 01:22:54.591
Yeah.

01:22:54.712 --> 01:22:54.862
Yeah.

01:22:54.896 --> 01:22:57.171
I, I think that principle is what applies more than anything.

01:22:57.171 --> 01:22:57.502
Like Yep.

01:22:57.561 --> 01:23:01.252
If your business at least has to be designed to make some money.

01:23:01.372 --> 01:23:01.551
Yep.

01:23:01.641 --> 01:23:02.601
Don't try and do everything.

01:23:02.841 --> 01:23:03.082
Yep.

01:23:03.351 --> 01:23:11.692
You know, be really great at what you do and, uh, and you need to make profit making more top line revenue is not always good.

01:23:11.692 --> 01:23:12.891
It can be really bad.

01:23:12.952 --> 01:23:13.311
Yeah.

01:23:13.612 --> 01:23:14.091
Good advice.

01:23:14.091 --> 01:23:16.761
Expanding too quick, too quick can be super negative.

01:23:17.002 --> 01:23:19.702
So, um, what else do you wanna talk about?

01:23:19.971 --> 01:23:22.731
Like, I gotta get you outta here by five, so I got 20 minutes.

01:23:22.731 --> 01:23:26.391
Is there, uh, we, we used to really, we talk about.

01:23:26.827 --> 01:23:27.516
Current events.

01:23:27.516 --> 01:23:28.506
What's going on in the world today?

01:23:28.506 --> 01:23:30.457
We just passed the July 4th weekend.

01:23:30.457 --> 01:23:30.546
Mm-hmm.

01:23:31.657 --> 01:23:36.277
Uh, embarrassingly I do not follow current events.

01:23:36.306 --> 01:23:36.667
You don't?

01:23:37.657 --> 01:23:38.136
No.

01:23:38.136 --> 01:23:38.712
Google News, news.

01:23:38.712 --> 01:23:45.846
I mean, I'm trying to more because it's, uh, uh, about two weeks into the conflict, I said to my wife like, what's going on over in Ukraine?

01:23:46.117 --> 01:23:47.886
She's like, babe, you can't say that out loud.

01:23:48.697 --> 01:23:51.426
Like, you need to know there's a war going on over there.

01:23:51.966 --> 01:23:56.707
And, uh, I just, uh, not that I don't care.

01:23:56.917 --> 01:23:57.127
Yeah.

01:23:57.186 --> 01:24:01.417
Um, I just, it's not, uh, well, you can't change it.

01:24:01.596 --> 01:24:01.837
Yeah.

01:24:01.837 --> 01:24:02.587
It's hard, really.

01:24:02.827 --> 01:24:03.096
Right.

01:24:03.396 --> 01:24:13.237
Uh, I mean, there was a time when I listened to talk radio and I was fired up about this, that and the other thing, and it just doesn't, it doesn't take much of my head space.

01:24:13.447 --> 01:24:13.567
Yeah.

01:24:13.896 --> 01:24:19.356
Um, you know, my dad said, I've made a lot of money with Democrats in the office and I've made a lot of money with Republicans in the office.

01:24:19.896 --> 01:24:22.386
It's gonna swing back and forth and it's gonna be what it is.

01:24:22.417 --> 01:24:22.806
Yeah.

01:24:22.806 --> 01:24:22.807
Yeah.

01:24:22.957 --> 01:24:24.877
And so, yeah, I don't, I don't get too.

01:24:25.971 --> 01:24:29.181
Worked up about, uh, or focused on current events.

01:24:29.212 --> 01:24:31.792
'cause I, a lot of times I can't affect them.

01:24:31.792 --> 01:24:38.152
I, I mean, I care about my business, the people in my life, the community, Northern Colorado for sure.

01:24:38.631 --> 01:24:44.662
Um, but getting outside of that, I love to learn about and travel and see other cultures.

01:24:44.692 --> 01:24:45.021
Yeah.

01:24:45.231 --> 01:24:47.601
Um, and learn their perspective.

01:24:47.992 --> 01:24:56.212
Uh, during the Ukrainian conflict, when there was a coup to overthrow Putin, uh, I was in Mongolia at that time.

01:24:56.301 --> 01:24:56.631
Mm-hmm.

01:24:57.082 --> 01:25:01.402
And when that dude was taking his tank up, the kind of to go get him or something almost.

01:25:01.462 --> 01:25:01.761
Yeah.

01:25:01.761 --> 01:25:01.762
Yeah.

01:25:02.212 --> 01:25:11.931
And, uh, the locals a were saying a lot of Russian people were defecting to Mongolia to avoid being drafted or being caught in the war.

01:25:12.021 --> 01:25:12.322
Yeah.

01:25:12.471 --> 01:25:14.452
And they were like, yeah, that Putin thing is staged.

01:25:14.452 --> 01:25:15.112
It's not real.

01:25:15.141 --> 01:25:15.471
Right.

01:25:15.471 --> 01:25:16.101
A hundred percent.

01:25:16.582 --> 01:25:19.731
It's just to get his approval rating up and to like a show of power.

01:25:19.761 --> 01:25:20.091
Right.

01:25:20.122 --> 01:25:21.771
And that's totally bullshit.

01:25:22.131 --> 01:25:22.881
And I was like, wow.

01:25:22.881 --> 01:25:26.421
Like I don't, like if the news says there was a coup, then I believe there's a coup, I guess.

01:25:26.421 --> 01:25:26.481
Yeah.

01:25:26.481 --> 01:25:27.712
Whatever it says.

01:25:27.712 --> 01:25:27.713
Yeah.

01:25:27.719 --> 01:25:27.726
Interesting.

01:25:27.726 --> 01:25:33.112
Um, it's just always interesting to hear someone else's take on world events.

01:25:33.141 --> 01:25:35.421
That's from a totally different area.

01:25:35.421 --> 01:25:36.112
Totally different.

01:25:36.202 --> 01:25:38.782
Uh, how do you choose where to travel to?

01:25:39.082 --> 01:25:45.622
Like you've been a, you know, a number of places sounds like, but Mongolia is one that Yeah.

01:25:45.681 --> 01:25:49.792
Usually people check that off at like number 60 on the countries to visit list.

01:25:49.851 --> 01:25:51.981
Yeah, that was a wild one for sure.

01:25:52.372 --> 01:25:56.002
Um, yeah, I mean it just, it just varies.

01:25:56.061 --> 01:25:58.731
Uh, we're going, we're taking the kids this Christmas to El Salvador.

01:25:58.971 --> 01:25:59.181
Oh.

01:25:59.421 --> 01:26:03.832
Um, and really interesting country.

01:26:03.832 --> 01:26:05.601
Like Bitcoin is their Yeah, yeah.

01:26:05.692 --> 01:26:06.412
National.

01:26:06.681 --> 01:26:08.421
Is it now, uh, currency?

01:26:08.721 --> 01:26:09.021
Yeah.

01:26:09.591 --> 01:26:19.971
A couple of my guys are from El Salvador and I was talking to them a little bit and um, and I don't know the exact dates, but six, eight years ago.

01:26:20.362 --> 01:26:22.042
It was like the worst country to travel to.

01:26:22.282 --> 01:26:22.431
Oh yeah.

01:26:22.492 --> 01:26:26.152
Super dangerous, uh, cartel gangs outta control.

01:26:26.662 --> 01:26:32.002
And, uh, from what I understand, that, uh, over one weekend the gangs killed 80 people.

01:26:32.511 --> 01:26:35.782
And the, uh, president at the time was just like, you know what?

01:26:35.782 --> 01:26:37.851
Enough's enough we're not doing this.

01:26:38.032 --> 01:26:38.152
Yeah.

01:26:38.542 --> 01:26:44.662
And over an eight month period, he put 80,000 people in jail.

01:26:45.292 --> 01:26:46.072
Gang members.

01:26:46.192 --> 01:26:46.431
Yeah.

01:26:46.881 --> 01:26:50.181
And it's kind of controversial, right?

01:26:50.181 --> 01:26:50.841
Like Right.

01:26:50.872 --> 01:26:52.431
Their human rights, aren't they?

01:26:52.431 --> 01:26:59.181
I mean, you didn't due process and I mean, yes, they have the gang tattoo on their face, but that doesn't mean that they were the one.

01:26:59.181 --> 01:26:59.421
Right, right, right.

01:26:59.421 --> 01:26:59.872
And he just.

01:27:00.532 --> 01:27:04.011
And they just changed their constitution to keep that president in office.

01:27:04.011 --> 01:27:06.021
'cause the people are like, we're safe now.

01:27:06.231 --> 01:27:06.681
Right.

01:27:06.742 --> 01:27:08.452
We are free and we don't Oh.

01:27:08.452 --> 01:27:09.652
And their economy is way better.

01:27:09.652 --> 01:27:10.671
The economy's way better.

01:27:10.671 --> 01:27:10.761
Yeah.

01:27:10.761 --> 01:27:11.362
They're thriving.

01:27:11.362 --> 01:27:12.622
They're argentina's same way.

01:27:12.712 --> 01:27:12.921
Yeah.

01:27:12.952 --> 01:27:13.851
Like Argentina.

01:27:13.851 --> 01:27:29.662
Just in eight months of this, well you might not have experienced it as much, but Javier Melay is the president there now, and he's like this firebrand, basically a libertarian, like super small government quit running foreign, uh, deficits, stuff like that.

01:27:30.021 --> 01:27:33.862
Their poverty is down from like 55% to like 30%.

01:27:33.862 --> 01:27:35.061
Yeah, that's huge in eight months.

01:27:35.061 --> 01:27:35.692
Huge gains.

01:27:36.771 --> 01:27:37.492
Yeah, exactly.

01:27:37.521 --> 01:27:38.481
Or maybe it's a year and eight months.

01:27:38.481 --> 01:27:38.692
I dunno.

01:27:38.721 --> 01:27:39.292
Either way.

01:27:39.442 --> 01:27:39.712
Yeah.

01:27:39.891 --> 01:27:40.912
Anyway, I digress.

01:27:41.061 --> 01:27:45.502
So yeah, El Salvador is one of those, those two countries are really the only two in the world.

01:27:45.502 --> 01:27:52.192
Kind of like swinging it the other way, doing things a little different than we just spend more money and do stuff.

01:27:52.192 --> 01:27:53.032
So what are you gonna do there?

01:27:53.511 --> 01:27:54.622
Uh, surf.

01:27:54.921 --> 01:27:55.282
Okay.

01:27:55.341 --> 01:27:57.082
Um, so you go a nice beach.

01:27:57.577 --> 01:27:59.497
Place, kind of hang out, whatever.

01:27:59.587 --> 01:27:59.827
Yep.

01:27:59.917 --> 01:28:04.957
And, uh, you know, just talk to the locals, go to different, uh, yeah.

01:28:04.957 --> 01:28:05.226
Be there.

01:28:05.497 --> 01:28:08.317
Anywhere I travel, I try to get to know people.

01:28:08.436 --> 01:28:08.737
Yeah.

01:28:08.737 --> 01:28:13.027
And, uh, a lot of times they communicate on WhatsApp and so you're messaging them on WhatsApp.

01:28:13.686 --> 01:28:16.537
And, uh, we've gone down to Soritos.

01:28:16.926 --> 01:28:21.186
Uh, uh, near, uh, Cabo San Lucas, Las Ritos, a small developing surf town.

01:28:21.367 --> 01:28:21.697
Okay.

01:28:21.787 --> 01:28:28.896
And, uh, you know, just met the, the local guy, uh, that's renting surfboards and, and, uh, uh, putting chairs and written umbrellas.

01:28:28.896 --> 01:28:32.317
And I was like, Hey, if, if we wanted to go whale watching, like, is that possible?

01:28:32.587 --> 01:28:33.216
And he is like, oh, yeah.

01:28:33.216 --> 01:28:37.747
Like, I'll, I'll message, uh, totally ey and he'll, he'll take you out on his fisherman boat.

01:28:37.777 --> 01:28:38.046
Yep.

01:28:38.136 --> 01:28:40.237
And it was the sketchiest thing ever.

01:28:40.657 --> 01:28:41.646
There was no dock.

01:28:42.577 --> 01:28:48.306
Uh, they used this, you know, 30-year-old truck to shove the boats almost to the sand.

01:28:48.606 --> 01:28:51.457
And they had a rope tied from that boat to 300 feet out to the boat.

01:28:51.457 --> 01:28:52.207
They, that was in the water.

01:28:52.237 --> 01:28:52.537
Oh, dang.

01:28:52.537 --> 01:28:53.856
I don't know how they got the first boat out.

01:28:54.306 --> 01:28:55.596
And they would say, oh, dang.

01:28:55.596 --> 01:28:56.947
They'd wait until the tide was right.

01:28:56.947 --> 01:28:58.987
And the tide would, the big wave would come in, yeah.

01:28:58.987 --> 01:28:59.646
Hit the reverse.

01:28:59.646 --> 01:29:05.976
And four guys would, four guys would push and the guy in the boat would pull, and they, and they had 10 boats strung together.

01:29:06.277 --> 01:29:06.396
Okay.

01:29:06.396 --> 01:29:07.567
And that's how they got out every day.

01:29:07.567 --> 01:29:10.027
And at the end of the day, you rode a wave in.

01:29:10.447 --> 01:29:14.617
Onto the beach as pinned as fast you can to get up and above.

01:29:15.067 --> 01:29:16.207
Just beach it and just beach it every day.

01:29:16.207 --> 01:29:19.332
They did that, but it was the most amazing experience, I bet.

01:29:19.356 --> 01:29:23.766
To go see Whale in this little boat with this fisherman that can't speak English.

01:29:23.766 --> 01:29:24.096
Right.

01:29:24.247 --> 01:29:24.516
Yeah.

01:29:24.516 --> 01:29:30.936
And, uh, uh, a friend down there now, and I, I, I gave him his number to connect if you need anything.

01:29:30.997 --> 01:29:31.327
Yeah.

01:29:31.386 --> 01:29:33.426
If you wanna know the lay of the land, like this is who you talk to.

01:29:33.426 --> 01:29:35.136
So we try to do That's cool.

01:29:35.256 --> 01:29:41.766
Like an Airbnb experience where you talk to a human not to like a, a larger tour company group or whatever.

01:29:41.796 --> 01:29:42.067
Yeah.

01:29:42.157 --> 01:29:50.587
Um, and uh, and it's usually resulted in, um, amazing experiences off the beaten path that you don't normally see.

01:29:50.827 --> 01:29:50.976
Yeah.

01:29:51.006 --> 01:29:58.567
That you get to see because you spent time with someone who lives in that area.

01:29:58.896 --> 01:30:02.256
You're not just going off Google or TripAdvisor or some other thing.

01:30:02.256 --> 01:30:02.317
Yeah.

01:30:02.346 --> 01:30:03.907
To know where to go and what to see.

01:30:04.237 --> 01:30:06.997
Have you guys considered hosting, uh, exchange students at all?

01:30:08.002 --> 01:30:09.442
Uh, my wife seems like you might dig it.

01:30:09.442 --> 01:30:12.756
My wife would say, no, she's we're an empty nest and uhm happy.

01:30:13.072 --> 01:30:13.676
We like it that way.

01:30:13.676 --> 01:30:17.271
I'm happy to have grandkids, but I do not want to have to deal with the bullshit anymore.

01:30:17.332 --> 01:30:17.572
Yeah.

01:30:17.692 --> 01:30:22.716
Uh, I love my kids and I'm looking forward to grandkids, but I think we are, we're enjoying the Yeah.

01:30:22.942 --> 01:30:24.412
The empty nest and the freedom.

01:30:24.921 --> 01:30:27.261
Uh, well, and for Jill and I, we don't have kids of our own.

01:30:27.261 --> 01:30:27.322
Yeah.

01:30:27.351 --> 01:30:35.332
But to some extent, like we're trusting in those exchange students when, when we get a little more fancy free lifestyle and can travel overseas more.

01:30:35.332 --> 01:30:35.511
Totally.

01:30:35.511 --> 01:30:37.372
Like they can be our local guides in Brazil.

01:30:37.372 --> 01:30:37.641
Absolutely.

01:30:37.641 --> 01:30:39.471
In Japan and Germany.

01:30:39.471 --> 01:30:40.912
And you love kids all over the world.

01:30:40.942 --> 01:30:41.721
You kind of, yeah.

01:30:41.841 --> 01:30:42.141
Yeah.

01:31:25.627 --> 01:31:28.478
So, so the Loco experience is the namesake, of course.

01:31:28.478 --> 01:31:31.868
Oh, and I should acknowledge that this is your second time on the podcast kind of.

01:31:31.868 --> 01:31:37.358
But you did a podcast with me and Seth that was never made live on the small business storytellers.

01:31:37.597 --> 01:31:39.248
You were gonna be like episode three.

01:31:39.253 --> 01:31:40.552
Well, thanks for having me back or something.

01:31:40.552 --> 01:31:40.832
Yeah.

01:31:40.842 --> 01:31:41.953
Seven years ago now.

01:31:42.332 --> 01:31:51.188
But the local Experience podcast, our namesake segment is the craziest experience of your lifetime that you're willing to share with our listeners.

01:31:51.757 --> 01:31:51.938
Yeah.

01:31:51.938 --> 01:32:11.408
I think it was, uh, the, the trip to Mongolia, uh, I, uh, was involved with this Breakthrough Academy group from Canada, and one of the guys that worked for that company was in the process of starting his own motorcycle club, adventure Motorcycle Club.

01:32:11.707 --> 01:32:11.768
Okay.

01:32:11.768 --> 01:32:17.228
Specifically designed not to like pay and go on a tour, but just to like.

01:32:18.292 --> 01:32:21.292
Go somewhere and figure it out as you go.

01:32:21.472 --> 01:32:21.802
Mm-hmm.

01:32:22.132 --> 01:32:26.752
Like, not set you up for failure, but like set you up in a way that you're gonna have to rely on each other Yeah.

01:32:26.783 --> 01:32:28.882
To get through this thing.

01:32:29.693 --> 01:32:34.193
And so, uh, he invited me to go, uh, with the, the crew to Mongolia.

01:32:34.613 --> 01:32:40.283
Uh, and uh, they actually, for the Fresh Line, uh, motorcycle Club is the name of the, the group.

01:32:40.313 --> 01:32:40.582
Okay.

01:32:40.643 --> 01:32:41.153
Fresh Line.

01:32:41.153 --> 01:32:41.842
I like that name.

01:32:41.932 --> 01:32:45.082
They have a, they had a documentary with that.

01:32:45.082 --> 01:32:48.908
So on YouTube there's a search, fresh Line, fresh Line, Mongolia's, a whole.

01:32:48.908 --> 01:32:49.028
Oh dang.

01:32:49.028 --> 01:32:51.143
So this was like a total original experience kind of thing?

01:32:51.143 --> 01:32:51.353
Yeah.

01:32:51.592 --> 01:32:54.233
Total, uh, documentary, 15 minute documentary done on it.

01:32:54.533 --> 01:32:59.273
Anyways, um, wild Country, huge.

01:32:59.273 --> 01:33:03.052
One of the, the least populated countries in the world.

01:33:03.052 --> 01:33:03.983
They're just spread out.

01:33:04.493 --> 01:33:05.722
You can drive anywhere.

01:33:05.722 --> 01:33:07.012
There are, there are roads.

01:33:07.747 --> 01:33:10.448
And you can go wherever you want really In like 99.

01:33:10.448 --> 01:33:11.797
Like there's no fences or anything.

01:33:11.948 --> 01:33:13.177
You just drive across the prairie.

01:33:13.177 --> 01:33:13.387
Yeah.

01:33:13.387 --> 01:33:25.568
These nomads that, uh, you know, have their yurts and their, you know, 70 to 2000 animals and they move with as needed and it's just open range and, and you can go anywhere.

01:33:25.957 --> 01:33:26.797
Is it dry?

01:33:26.887 --> 01:33:29.768
Like, uh, it's, it's very similar.

01:33:31.028 --> 01:33:33.337
Uh, like they're part like Colorado.

01:33:33.412 --> 01:33:33.703
Yeah.

01:33:33.818 --> 01:33:34.028
Yeah.

01:33:34.028 --> 01:33:34.537
Very dry.

01:33:34.778 --> 01:33:36.967
Uh, so there's grasslands that are on the dry side.

01:33:36.967 --> 01:33:38.257
There's also mountainous areas on Right.

01:33:38.438 --> 01:33:40.778
But similar to Colorado, but just huge.

01:33:41.497 --> 01:33:55.087
And, uh, on the third day, uh, we were riding and, uh, uh, and I went down and, and immediately was like, oh, my ribs, it's not good.

01:33:55.148 --> 01:33:59.018
And front tire had gone flat or, uh.

01:34:00.427 --> 01:34:01.057
Front tire went flat.

01:34:01.057 --> 01:34:04.057
So you're like cruising on a road or just cross country?

01:34:04.057 --> 01:34:04.060
No, cross country.

01:34:04.207 --> 01:34:04.568
Okay.

01:34:04.597 --> 01:34:07.478
Um, you know, probably going, you know, 40, 50 miles an hour.

01:34:07.717 --> 01:34:08.018
Okay.

01:34:08.078 --> 01:34:12.427
Uh, and, and then the flat tire went flat and hit a yucca plant.

01:34:12.427 --> 01:34:13.807
And I went over the bars.

01:34:13.898 --> 01:34:14.287
Oh dang.

01:34:14.528 --> 01:34:15.518
Cracked ribs.

01:34:15.967 --> 01:34:22.717
Uh, I, I had taken some, uh, prescription painkillers with me in case something happened.

01:34:22.717 --> 01:34:23.858
I had some leftover from surgery.

01:34:24.427 --> 01:34:29.618
So I started on those and then by the next day I was still like, yeah, my breathing is not good.

01:34:29.948 --> 01:34:29.978
Mm.

01:34:30.368 --> 01:34:33.698
I was calling a couple doctor friends in the United States trying to get their assessment of it.

01:34:34.057 --> 01:34:37.988
And uh, when you go on this trip, you pay for something called global rescue.

01:34:38.078 --> 01:34:38.257
Mm-hmm.

01:34:38.587 --> 01:34:40.417
Anywhere in the world, something happens.

01:34:40.448 --> 01:34:40.627
Yeah.

01:34:40.658 --> 01:34:41.887
We will help you get evacuated.

01:34:42.158 --> 01:34:42.247
Dang.

01:34:42.247 --> 01:34:44.167
We will send the troops, we'll send the helicopters.

01:34:44.167 --> 01:34:46.028
Kinda the thing we got in Colorado here for Yep.

01:34:46.028 --> 01:34:47.677
When you buy a fishing license or whatever, right?

01:34:47.738 --> 01:34:48.007
Yep.

01:34:48.368 --> 01:34:49.898
So we call global Rescue.

01:34:49.957 --> 01:34:50.347
Okay.

01:34:50.347 --> 01:34:53.528
And we'll be back to you in an hour with an evacuation plan.

01:34:53.797 --> 01:34:55.868
And you know, I'm in the Goby Desert.

01:34:56.557 --> 01:34:57.037
Uh.

01:34:57.608 --> 01:35:01.837
12 hours from the main city where hospitals would be Okay.

01:35:02.018 --> 01:35:04.597
Um, and long and short.

01:35:04.747 --> 01:35:08.408
Well, we were also calling the, the company that rented us the motorcycles.

01:35:08.438 --> 01:35:08.497
Yeah.

01:35:08.497 --> 01:35:10.118
The guy that rented us the motorcycle.

01:35:10.118 --> 01:35:10.207
Right.

01:35:10.207 --> 01:35:13.238
This dude that has, and he is like, there's no helicopters.

01:35:13.507 --> 01:35:15.037
They're not, they're not coming to get you.

01:35:15.068 --> 01:35:15.938
There's no way.

01:35:16.087 --> 01:35:16.238
Right.

01:35:16.238 --> 01:35:21.158
And sure enough global rush, she's like, uh, uh, we don't really know what to do that's really remote.

01:35:22.417 --> 01:35:29.287
So he had to, he had to find some local, you know, taxi driver person to come in a, in a, uh, land Cruiser.

01:35:29.318 --> 01:35:34.087
And he drove, uh, uh, five hours to come get me the next morning.

01:35:34.478 --> 01:35:39.608
And then we drove seven hours, spent the night, and then finished the five hours to get to uar and I had.

01:35:40.012 --> 01:35:43.193
Uh, four cracked ribs and some fluid on my lungs.

01:35:43.432 --> 01:35:43.582
Oh, yep.

01:35:43.643 --> 01:35:47.243
Um, and that's why I was having, uh, trouble breathing.

01:35:47.453 --> 01:35:47.693
Yeah.

01:35:47.752 --> 01:35:56.783
Um, and, uh, but, uh, spent a couple days in ulu Minar and uh, and then rejoined the group and just rode in the SAG vehicle.

01:35:57.203 --> 01:35:57.262
Oh, okay.

01:35:57.262 --> 01:36:00.983
Which was actually really amazing to, to like the motorcycle's more fun.

01:36:00.983 --> 01:36:01.283
Right.

01:36:01.643 --> 01:36:07.943
Um, but being in the truck with the local and talking to him about, right, well what about that over there and how does this interact with that?

01:36:07.943 --> 01:36:09.382
And, you know, what do you think about?

01:36:09.382 --> 01:36:10.738
And so it was a great, um, yeah.

01:36:10.743 --> 01:36:12.993
Um, uh, you know, four, five silver lining kind of to the Yeah.

01:36:13.162 --> 01:36:19.193
Four or five days of the last part of the trip, which I would rather be on a dirt bike, but, um, to be able to, to, uh, talk with the local Yeah.

01:36:19.193 --> 01:36:20.542
A unique experience in that way, huh?

01:36:20.752 --> 01:36:21.472
Yeah, for sure.

01:36:21.533 --> 01:36:21.832
Cool.

01:36:22.162 --> 01:36:22.552
I dig it.

01:36:23.002 --> 01:36:25.313
Well, Moses, I don't have any more questions for you.

01:36:25.313 --> 01:36:26.122
You've passed.

01:36:26.182 --> 01:36:26.512
Great.

01:36:26.512 --> 01:36:30.563
Well, I, all of my tests, I'm going surfing, uh, up at horse tooth on a boat.

01:36:30.712 --> 01:36:30.922
Oh.

01:36:30.922 --> 01:36:36.082
Right now, every, every Monday we have a Monday night Surf league, and so there's a group of guys to get together and.

01:36:36.592 --> 01:36:37.717
Um, try and surf on the nights.

01:36:37.717 --> 01:36:38.078
By the nights.

01:36:38.078 --> 01:36:39.292
By the way, Jill and I just booked a trip.

01:36:39.292 --> 01:36:42.113
We're gonna go to, uh, San Jose, El Cabo, uh, awesome.

01:36:42.113 --> 01:36:42.622
This fall.

01:36:42.622 --> 01:36:44.872
So I might get some local Yeah.

01:36:45.082 --> 01:36:47.662
Uh, whale watching opportunities or whatever figured out.

01:36:47.693 --> 01:36:47.962
Yeah.

01:36:48.023 --> 01:36:48.262
Yeah.

01:36:48.262 --> 01:36:52.042
I'll tell you the, uh, about spot at least where Surf surfboard.

01:36:52.042 --> 01:36:52.493
Yeah.

01:36:52.493 --> 01:36:52.493
Yeah.

01:36:52.823 --> 01:36:52.972
Cool.

01:36:52.972 --> 01:36:56.512
Some spots to, yeah, I definitely have some, some people down there that you should, you should.

01:36:56.752 --> 01:36:58.823
Some places you should go and some people you should see.

01:36:58.943 --> 01:36:59.302
I dig it.

01:36:59.422 --> 01:36:59.752
I dig it.

01:36:59.813 --> 01:37:00.682
Well, thanks for being here.

01:37:00.832 --> 01:37:01.042
Yep.

01:37:01.073 --> 01:37:01.403
Thank you.

01:37:01.403 --> 01:37:01.943
Thanks for having me.

01:37:01.943 --> 01:37:04.733
Harder painting 25 years in business and going strong.

01:37:05.033 --> 01:37:05.573
Thank you, Kurt.

01:37:05.752 --> 01:37:06.143
Thank you.